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Giffgaff's former CMO-turned-CEO on the legacy of leadership
It took 18 months for Ash Schofield to decide it was time to leave Giffgaff. The CMO turned CEO explains that while his team had “positively” disrupted the mobile and broadband market, one thing he hadn’t disrupted enoug...
About This Episode
Giffgaff's former CMO-turned-CEO on the legacy of leadership is an episode from Marketing Week by Marketing Week. It took 18 months for Ash Schofield to decide it was time to leave Giffgaff. The CMO turned CEO explains that while his team h...
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Episode Details
Published Feb 2, 2026, 53:01 long, audio available.
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