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Wharton Marketing Matters: Groov Founder Dan Cataldi on Reinventing Custom Orthotics artwork
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Wharton Marketing Matters: Groov Founder Dan Cataldi on Reinventing Custom Orthotics

Knowledge@Wharton by Knowledge at Wharton

Mar 19, 202628:54Business

Dan Cataldi, Founder of Groov, joins Barbara and Americus to explain how the company uses iPhone-based 3D scanning to create custom inserts, why proprietary data and speed matter for defensibility, and how brand identity...

About This Episode

Wharton Marketing Matters: Groov Founder Dan Cataldi on Reinventing Custom Orthotics is an episode from Knowledge@Wharton by Knowledge at Wharton. Dan Cataldi, Founder of Groov, joins Barbara and Americus to explain how the company uses iPh...

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Published Mar 19, 2026, 28:54 long, audio available.

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What is Wharton Marketing Matters: Groov Founder Dan Cataldi on Reinventing Custom Orthotics about?

Dan Cataldi, Founder of Groov, joins Barbara and Americus to explain how the company uses iPhone-based 3D scanning to create custom inserts, why proprietary data and speed matter for defensibility, and how brand identity and packaging help build long-term advantage. Hosted on Acast. See acast.com/privacy for more information.

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Which podcast is Wharton Marketing Matters: Groov Founder Dan Cataldi on Reinventing Custom Orthotics from?

Wharton Marketing Matters: Groov Founder Dan Cataldi on Reinventing Custom Orthotics is an episode from Knowledge@Wharton by Knowledge at Wharton.

How long is this episode?

This episode is 28:54 long.

When was this episode published?

This episode was published on Mar 19, 2026.

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Where can I listen to Wharton Marketing Matters: Groov Founder Dan Cataldi on Reinventing Custom Orthotics?

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Which podcast is this episode from?

Wharton Marketing Matters: Groov Founder Dan Cataldi on Reinventing Custom Orthotics is from Knowledge@Wharton by Knowledge at Wharton.

What are the episode details?

Published Mar 19, 2026 and 28:54 long