
438 Eric Smith - How nutrient quality data rewires the food system
Sep 1, 2026 - 83:47
Radio and PodcastLive Radio & Podcasts
An orange farm near Valencia, abandoned for a decade, a family debt, and a website. Seventeen years later: 500,000 customers, 350 partner farmers, 400 employees, and not a single discount ever run. Gonzalo Úrculo is co-f...