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258 - Universal Analytics Sunset: Don't Lose Your Hotel's Data artwork
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258 - Universal Analytics Sunset: Don't Lose Your Hotel's Data

Hotel Marketing Podcast by TravelBoom Marketing

May 7, 202400:31:11Business

The era of Google’s Universal Analytics (UA) is ending, and its successor, Google Analytics 4 (GA4), is transforming the world of website data analytics. While this shift shares exciting new insights into customer behavi...

About This Episode

258 - Universal Analytics Sunset: Don't Lose Your Hotel's Data is an episode from Hotel Marketing Podcast by TravelBoom Marketing. The era of Google’s Universal Analytics (UA) is ending, and its successor, Google Analytics 4 (GA4), is trans...

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Episode Details

Published May 7, 2024, 00:31:11 long, audio available.

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