161: Focus on a Vertical to Win Clients Brian Downard

Brian Downard wasn't always serving one kind of client. He started in app development, but he found his calling in lead generation for home and garden businesses. Serving one vertical like this is even more specific than finding a niche. Brian talks about what inspired him to focus on this particular vertical and the mistakes and the successes that he's made that ultimately shaped his business and his brand.

You can listen to 161: Focus on a Vertical to Win Clients Brian Downard online on Radio and Podcast. Open the player on this page to stream the available audio.

161: Focus on a Vertical to Win Clients Brian Downard is an episode from Freelance Transformation: Find higher-paying projects, work less, and get rid of the stress by Matt Inglot.

This episode is 51:01 long.

This episode was published on Apr 9, 2018.

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