7 Honest Ways to Break Through the Noise (Using the Principles Behind Drift's Success)

Picture this. You've just accept a new role as the head of marketing with a company. Your ultimate job is to get them noticed. What steps to do you take to attract attention and interest? In today's episode, you'll learn how to stand out and break through using the principles behind Drift's success. Listen in for a special episode, as we welcome Dave Gerdhardt back to the show. We covered: Why your potential customers are more skeptical than ever How to define your dream 100 customers (and why it matters) What it means to find the gap in your competitors' marketing strategy The surprising reason why marketing is easy to test quickly How to persuade people to take a risk on your counterintuitive idea The simple tip for coming up with ideas faster than your competition How to create better marketing by observing what you react to Why you can't win without taking a chance on an unconventional idea Resources: HYPERGROWTH Conversational Marketing The Ultimate Sales Machine by Chet Holmes The Law of Shitty Clickthroughs 1984 by George Orwell ClickFunnels SaaStr Why People Don't Connect With Your Marketing & How To Fix It

You can listen to 7 Honest Ways to Break Through the Noise (Using the Principles Behind Drift's Success) online on Radio and Podcast. Open the player on this page to stream the available audio.

7 Honest Ways to Break Through the Noise (Using the Principles Behind Drift's Success) is an episode from Everyone Hates Marketers | No-Fluff, Actionable Marketing Podcast by Louis Grenier | No-Fluff Marketer.

This episode is 48:00 long.

This episode was published on Apr 9, 2019.

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