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Building a Purpose-Driven Brand to £15m: How Asket Scaled Without Chasing Trends artwork
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Building a Purpose-Driven Brand to £15m: How Asket Scaled Without Chasing Trends

eCommerce MasterPlan by Chloë Thomas

Aug 10, 202632:06Business

Jonatan Ehn is the Chief Commercial Officer at Asket, a fashion brand that doesn’t think of itself as a fashion brand. With the goal to liberate daily life from clutter and excess. Their men’s and womenswear rangers are...