Why Bad Data Undermines AI, And How Good Governance Fixes It

The energy industry is rapidly adopting artificial intelligence . Its promises of improved productivity , safety , and operational insight are too good to ignore. But these tools are only as good as the data that feeds them. And therein lies the problem: data across the sector is often incomplete , inconsistent , and scattered . This historic lack of discipline around data now has consequences. Poor data quality when used in AI undermines any project leveraging AI, exposing companies to greater audit risk , slowing down decision-making , and derailing expensive digital programs . Worse, AI tools amplify these flaws , making unreliable data more visible than ever. In one instance, a company's emissions breach turned out to be a data error that triggered fines , audits , and reputational damage . Companies struggle to respond, given the scale of the challenge . Getting control of enterprise data often feels like boiling the ocean , compounded by organizational practices that empower every business unit to do things their own way. In this week's podcast, I speak with Waseem Sinjakli , who knows this challenge well. As the founder and Managing Director of EPM , a Calgary-based consultancy, he's led enterprise-wide transformation programs that put data governance at the center of AI readiness . In this episode, Waseem shares what good governance really looks like, the cultural barriers companies must overcome, and how to turn data from a liability into a high-value asset . 👤 About the Guest Waseem Sinjakli is the Founder and Managing Director of EPM , a Calgary-based professional services firm focused on complex digital transformations in the energy sector. Building on his lengthy career with leading organizations in professional services , Waseem brings deep expertise in project delivery , change management , and digital enablement . EPM specializes in transformation programs tied to regulatory compliance , operational efficiency , cost optimization, and AI-driven insights . 🔗 LinkedIn: Waseem Sinjakli 🌐 Website: EPM ⚒️ Additional Tools & Resources: 🎬 Go backstage and check out my studio: 👉 🎓 Take my one day digital strategy training course for oil and gas: 👉 🔗 Connect with Me: 🖥️ Blog series: 🎧 Podcast: 📇 Linkedin: 🤬 X: 🎤 Contact for Lectures and Keynotes: I speak regularly on these and other topics. Contact me to book a brief call about your upcoming event needs. Click here 👉 ⚠️ Disclaimer: The views expressed in this podcast are my own and do not constitute professional advice.

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Why Bad Data Undermines AI, And How Good Governance Fixes It is an episode from Digital Oil and Gas by Geoffrey Cann.

This episode is 29:00 long.

This episode was published on Jan 7, 2026.

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