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Turning AI, Identity and Predictive Intelligence into a Smarter Marketing Engine
On this episode of CES Tech Talk, Zeta Global’s CEO David Steinberg explores how Zeta uses big data and AI agents to cut waste, boost relevance and drive measurable revenue for large enterprises, why the company built it...
About This Episode
Turning AI, Identity and Predictive Intelligence into a Smarter Marketing Engine is an episode from CES Tech Talk by Consumer Technology Association. On this episode of CES Tech Talk, Zeta Global’s CEO David Steinberg explores how Zeta uses...
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Episode Details
Published Feb 10, 2026, 11:48 long, audio available.
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Questions About This Episode
What is Turning AI, Identity and Predictive Intelligence into a Smarter Marketing Engine about?
On this episode of CES Tech Talk, Zeta Global’s CEO David Steinberg explores how Zeta uses big data and AI agents to cut waste, boost relevance and drive measurable revenue for large enterprises, why the company built its Athena conversational “super agent” and what their OpenAI collaboration could unlock next.
Where can I listen to Turning AI, Identity and Predictive Intelligence into a Smarter Marketing Engine?
You can listen to Turning AI, Identity and Predictive Intelligence into a Smarter Marketing Engine online on Radio and Podcast. Open the player on this page to stream the available audio.
Which podcast is Turning AI, Identity and Predictive Intelligence into a Smarter Marketing Engine from?
Turning AI, Identity and Predictive Intelligence into a Smarter Marketing Engine is an episode from CES Tech Talk by Consumer Technology Association.
How long is this episode?
This episode is 11:48 long.
When was this episode published?
This episode was published on Feb 10, 2026.
Can I save Turning AI, Identity and Predictive Intelligence into a Smarter Marketing Engine for later?
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Are there related episodes from CES Tech Talk?
Yes. This page shows related episodes from CES Tech Talk when more episodes are available from the podcast feed.
Quick Answers About This Episode
Where can I listen to Turning AI, Identity and Predictive Intelligence into a Smarter Marketing Engine?
You can listen to Turning AI, Identity and Predictive Intelligence into a Smarter Marketing Engine on this page when the episode audio is available from the podcast feed.
Which podcast is this episode from?
Turning AI, Identity and Predictive Intelligence into a Smarter Marketing Engine is from CES Tech Talk by Consumer Technology Association.
What are the episode details?
Published Feb 10, 2026 and 11:48 long