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Turning AI, Identity and Predictive Intelligence into a Smarter Marketing Engine artwork
Technology

Turning AI, Identity and Predictive Intelligence into a Smarter Marketing Engine

CES Tech Talk by Consumer Technology Association

Feb 10, 202611:48Technology

On this episode of CES Tech Talk, Zeta Global’s CEO David Steinberg explores how Zeta uses big data and AI agents to cut waste, boost relevance and drive measurable revenue for large enterprises, why the company built it...