Getting Serious about Customer Value

In the fourth episode of our first series Joanne Moretti CMO for DecisionLink, talks to Tom Stein about how marketing operations is crucial in creating high value and sustainable growth for customers and shareholders. Joanne has 30+ years experience in the Banking, High-Tech & Manufacturing industries, holding C-level roles as well as Business Unit P&L responsibilities in Fortune 200 companies. Today she is a board member, investor and the Chief Marketing Officer at DecisionLink, an Accel backed company. She took her years of sales, marketing and product management experience to help DecisionLink position and dominate the Customer Value Management market. Customer Value Management enables marketers, sellers and customer success pros to establish and communicate the economic impact of their solutions, at any point in the customer journey, to win customers for life.

You can listen to Getting Serious about Customer Value online on Radio and Podcast. Open the player on this page to stream the available audio.

Getting Serious about Customer Value is an episode from BrandMaker Podcast by BrandMaker.

This episode is 24:06 long.

This episode was published on Jun 28, 2021.

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