Measuring Paid Media for SaaS with Barbara Galiza

Better Done Than Perfect by Userlist, Inc.

Aug 16, 202400:35:37Business

How do you measure the effectiveness of your paid media campaigns? In this episode, we talk to Barbara Galiza, a growth and marketing analytics consultant. You'll learn about the three types of campaign performance metri...

Related Episodes

Continue listening to more episodes from Better Done Than Perfect.

Marketing Channels vs Programs with Asia Orangio

Apr 25, 2025 - 00:50:14

Why should your marketing evolve into programs? In this episode, we talk to Asia Orangio, founder and CEO...

The Impact Mindset with Connor Joyce

Feb 28, 2025 - 00:39:03

How can the Impact Mindset improve your product development process? In this episode, we talk to Connor J...

Bullseye Customer Research with Michael Margolis

Jan 24, 2025 - 00:29:47

How do you narrow down to your perfect customer? In this episode, we talk to Michael Margolis, UX Researc...

Product SEO with David Pasztor

Dec 20, 2024 - 00:27:15

When should you start investing in product SEO? In this episode, we talk to David Pasztor, founder of UX...

Storytelling in SaaS with Stephen Steers

Nov 22, 2024 - 00:39:06

How can you leverage storytelling in SaaS sales and marketing? In this episode, we talk to Stephen Steers...

Managing Priorities with Harry Max

Oct 18, 2024 - 00:37:20

Are humans inherently bad at managing priorities? In this episode, we talk to Harry Max, speaker, coach,...

Implementing Self-service SaaS with Franciska Dethlefsen

Sep 20, 2024 - 00:34:29

How do you plan and implement a self-serve option for your SaaS? In this episode, we talk to Franciska De...

PR Strategies for Founders with Sneha Saigal

Jul 19, 2024 - 00:30:08

What can SaaS founders do to jumpstart their PR strategy? In this episode, we talk to Sneha Saigal, co-fo...