S5E11 Measuring trust in news, podcasts & digital media

People tend to have higher levels of trust in podcasts than in other digital mediums - great news for brands, but we wanted to dig a little deeper. Nic Newman is a Senior Research Associate at Reuters Institute for the Study of Journalism at Oxford University and the lead author of the Digital News Report - the most comprehensive annual, global study of news and media consumption covering 46 countries. He talks about his findings to co-hosts Nick Schildberger and Nicole Goodman. References: Digital News Report 2021 News podcasting reports by Nic Newman Daily News Podcasts: Building habit in the shadow of Coronavirus News podcasts and the opportunities for publishers Podcasting Essentials is produced by: SoundCartel soundcartel.com.au +61 3 9882 8333

You can listen to S5E11 Measuring trust in news, podcasts & digital media online on Radio and Podcast. Open the player on this page to stream the available audio.

S5E11 Measuring trust in news, podcasts & digital media is an episode from BE Podcasting by Nick Schildberger.

This episode is 26:58 long.

This episode was published on Aug 9, 2021.

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