#350: The Big Screen Experience for Big Profits: Why Projectors Belong in Your Lineup

SHOW NOTES During this webinar, you’ll hear from myself and Russell Warnhoff, Custom Integration Manager at Sony. We cover: Why projection is still a profit engine — and how it competes in key ways against large TVs and direct-view video walls Why the Sony brand carries weight and how to use Sony’s “Lens to Living Room” storytelling to elevate your sales conversations How to actually market big-screen solutions using the buyer journey, smarter segmentation of your customer list, and the right channel mix to drive hand-raises Visit the episode page on our website to get the audio recording, full transcript, and video of the original webinar. Now let’s tune in and learn how to deliver the big screen experience, and grow profits while you do it. To get transcripts, resources of what was mentioned in the show, and more visit the podcast page on our website at onefirefly.com.

You can listen to #350: The Big Screen Experience for Big Profits: Why Projectors Belong in Your Lineup online on Radio and Podcast. Open the player on this page to stream the available audio.

#350: The Big Screen Experience for Big Profits: Why Projectors Belong in Your Lineup is an episode from Automation Unplugged Podcast by Ron Callis.

This episode is 01:07:52 long.

This episode was published on Apr 8, 2026.

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