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Build the Look, Not Just the Logo: How To Use Heat Printing for Promo Success

Advertising Specialty Institute by ASI

Jun 2, 202600:23:40Business

Today’s end-buyers are looking for more than just logos on a product: they’re looking for a full branding service that fits into their overall marketing strategy. On today’s podcast, Lizz Riedy, content marketing special...

About This Episode

Build the Look, Not Just the Logo: How To Use Heat Printing for Promo Success is an episode from Advertising Specialty Institute by ASI. Today’s end-buyers are looking for more than just logos on a product: they’re looking for a full brandi...

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This episode belongs to Advertising Specialty Institute.

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Episode Details

Published Jun 2, 2026, 00:23:40 long, audio available.

Questions About This Episode

What is Build the Look, Not Just the Logo: How To Use Heat Printing for Promo Success about?

Today’s end-buyers are looking for more than just logos on a product: they’re looking for a full branding service that fits into their overall marketing strategy. On today’s podcast, Lizz Riedy, content marketing specialist at STAHLS' (asi/88984) explains how to speak to that need and how to adopt the “merchandiser mindset” needed to secure orders. Spoiler alert: It’s a lot easier than you think.

Where can I listen to Build the Look, Not Just the Logo: How To Use Heat Printing for Promo Success?

You can listen to Build the Look, Not Just the Logo: How To Use Heat Printing for Promo Success online on Radio and Podcast. Open the player on this page to stream the available audio.

Which podcast is Build the Look, Not Just the Logo: How To Use Heat Printing for Promo Success from?

Build the Look, Not Just the Logo: How To Use Heat Printing for Promo Success is an episode from Advertising Specialty Institute by ASI.

How long is this episode?

This episode is 00:23:40 long.

When was this episode published?

This episode was published on Jun 2, 2026.

Can I save Build the Look, Not Just the Logo: How To Use Heat Printing for Promo Success for later?

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Are there related episodes from Advertising Specialty Institute?

Yes. This page shows related episodes from Advertising Specialty Institute when more episodes are available from the podcast feed.

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Where can I listen to Build the Look, Not Just the Logo: How To Use Heat Printing for Promo Success?

You can listen to Build the Look, Not Just the Logo: How To Use Heat Printing for Promo Success on this page when the episode audio is available from the podcast feed.

Which podcast is this episode from?

Build the Look, Not Just the Logo: How To Use Heat Printing for Promo Success is from Advertising Specialty Institute by ASI.

What are the episode details?

Published Jun 2, 2026 and 00:23:40 long