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Zipcast is a podcast about business texting. Tune in to hear Zipwhip CMO Scott Heimes interview employees, customers and industry thought leaders to uncover effective text messaging marketin...
Every business that implements texting into their communication workflow does so for different reasons. One of the primary reasons Diamond T...
Would you be surprised to hear that 70% of businesses are texting today? That's right. And this includes animal clinics and veterinary hospi...
Zipwhip has scaled into a leading provider of business texting solutions to tens of thousands of U.S. businesses. Next stop, Canada. Listen...
Business texting isn't only for for-profit businesses. Many nonprofits are also reaping the benefits of texting with their constituents. Joi...
In an age of digital connectedness, customer engagement is business critical. Does the radio industry have anything to teach the rest of us...
Sometimes at Zipwhip, we take the simplicity and convenience of business texting for granted. But when you think about it, the fact that a b...
Today we connect with Britney Bailey, the marketing director at Excel Federal Credit Union in Georgia. She discusses the expanding ways that...
Scott Heimes and Zipwhip CEO John Lauer discuss what the 2021 State of Texting report findings mean for businesses in 2021. As the creators...
How is customer engagement evolving? Find out in this conversation with Glenn Gaudet, the author of Connection, Community & Conversation: Ma...
For the past five years, families have been sending their wish lists to Santa via text, and Santa even texts them back. Today we speak with...
Many industries are currently experiencing rapid digital transformation, and the COVID-19 pandemic has only accelerated this process. On thi...
Ready for some real marketing inspiration? On this episode of Zipcast, we chat with Carol Meyers, Zipwhip's newest board member, whose resum...
Do you ever wonder if your customers read your emails or even receive them? We did too, so we commissioned a survey to find out and we learn...
Have you ever received an appointment reminder or other notification via text? Chances are that was thanks to an SMS API . API is short for...
Why would a home improvement franchise use texting? Ask Marci Kleinsasser, Vice President of Marketing at Handyman Connection. The text volu...
Business texting isn't only for large enterprises. Small businesses in almost every type of industry are benefiting from texting their custo...
More and more industries are implementing business texting channels, and among them are warehousing, logistics and supply companies. We rece...
How are consumers behaviors changing as a result of the COVID-19 pandemic? How can businesses adjust, according to this new reality? Zipwhip...
Today: Bonin Bough, a world-renowned marketing strategist, investor, texting aficionado and author of " Txt Me: Your Phone Has Changed Your...
Today we chat with a successful staffing company to learn about their business texting program and how it's changed the way they recruit can...
Zipwhip just released the 2020 State of Texting report , published annually to help businesses keep pace with changes in the messaging lands...
How can a manufacturing company communicate with 500 employees across the Midwest and still find time to recruit and schedule interviews? Te...
RCS messaging is gaining momentum. This was one of the big takeaways from Mobile World Congress in Los Angeles, according to James Lapic, Ch...
ASG Results' lending and sales training specialist, Galli Davis, joins us to discuss the ways credit unions are growing business and improvi...
Today we discuss key takeaways from the new CTIA guidelines and how they will affect the Texting for Business ecosystem. Host Scott Heimes s...
As phone calls and emails lose their customer responsiveness, businesses need to adapt their communication to connect with consumers. That's...
Scott Maxwell discusses growing market opportunities for SaaS companies, what VCs look for when choosing companies to invest in and why busi...
Scott Heimes sat down with three franchise leaders at the 2019 Franchise Marketing Leaders Conference to discuss the strategies that modern...
What benefits come from diversity in the workplace, for a company and its customers? Do the benefits extend to the bottom line, financially...
Hear some innovative ways franchisers can reach customers more effectively, enhance their lead generation funnel and better communicate with...
Zipwhip's CEO, John Lauer, discusses his lifelong passion for entrepreneurship, the makings of Zipwhip, the state of texting and what it tak...
What are the the consequences of texting customers incorrectly? What are the best practices for business texting? How does Zipwhip protect i...
Sports teams across the country are finding new and interesting ways to utilize texting for business, but none quite like Baylor University....
The University of Evansville is a small school in Indiana doing big things when it comes to communicating with their sports fans. Scott Peac...
Meet Craig Davison, Executive Director of Communications at Sound Transit . Let's dive into the unique customer communication challenges his...
Here's a deep dive into Zipwhip's first-ever State of Texting report, a comprehensive look at how businesses and consumers use texting today...
A dive deep into the newest Federal Communications Commission (FCC) ruling , which now classifies texting as an Information Service instead...
Zipwhip CEO and co-founder John Lauer talks about how the company got its start, why texting is the ultimate communication tool for business...