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You Are The Brand

Mike Kim

You Are The Brand with Mike Kim is designed to help you showcase your unique expertise and build a highly profitable, personally fulfilling business. Mike Kim is a brand strategist for busin...

Episodes

20 of 511 episodes

[#53] I've Written My Newsletter for One Straight Year, Here are 12 Things I've Learned

This is a look back at a year of writing the Mike Kim Letter every Tuesday, for one straight year. I talk about my inner creative, buried fo...

19:43Oct 6, 2026

[#37] Is Your Messaging a Bit Bland? Here's a Quick Fix

I don't remember a single bowl of the rice my mom made me growing up. That's exactly what's wrong with how most personal brands write and sp...

15:57Jun 11, 2026

[#35] Attract, Nurture, And Then? Almost Everyone Gets This Wrong

My best friend's fiancée said yes last month. Nobody at the engagement party called it a conversion. Holding an audience is a relationship....

04:45May 28, 2026

[#34] Wasted, Spent, Offered: A Frame for Anyone in the Business of Helping People

I was scrolling old photos of my masterminds and events on my phone when a question surfaced. Did I actually do right by the people who cros...

04:10May 21, 2026

[#33] Most Masterminds Fail. Here's Why Some Thrive - with Sean Osborn

Join Mike Kim and Sean Osborn as they discuss the critical role of a mastermind group in fostering your personal and business growth. Sean s...

20:53May 14, 2026

[#32] What You're Calling an Identity Crisis Might Be an Evolution

What most people call an identity crisis is often an identity evolution. These feelings are becoming more frequent due to social media and t...

11:46May 7, 2026

[#31] AI Probably Ripped Off My Book. Here's Why I'm Not Mad

Last week, my friend Lauren texted me about a book online that looked exactly like mine. Same orange cover. Same font. Same little black sti...

08:39Apr 30, 2026

[#30] The Tabloidification of the Internet (Why the Internet Got Worse)

Watch on YouTube » In this episode, I discuss "The Tabloidification of the Internet"... my observations on mass media and how click-bait hea...

11:19Apr 23, 2026

[#28] I've Been Dating...

( Watch on YouTube or read on my site ») I've been going on something called an "Artist Date": a solo outing, once a week with your "Inner A...

08:16Apr 8, 2026

[#27] From SXSW: The Work Behind the Work of Co-Presenting with Ryan Levesque

Recently, I presented at SXSW called You Are Still the Brand: What AI Can't Do For You alongside author, Ryan Levesque. Preparing together g...

08:12Mar 24, 2026

[#26] How AI Will Impact Books with JJ Virgin

AI isn't killing books. The numbers say otherwise, and the opportunity for authors has never been bigger. In this conversation, Mike Kim (Wa...

22:50Mar 17, 2026

[#25] The Return to Real in a Post-AI World with Ryan Levesque

Ryan Levesque built a SaaS company, had a life-changing exit offer fall apart at the 11th hour, and then realized something that shook him:...

32:45Mar 10, 2026

[#24] The Five Voices of Thought Leadership

Your emails, posts, and captions sound generic because you shut off your real voice the moment you think you're supposed to sound impressive...

12:00Mar 3, 2026

[#23] The Inner Game: What Charlie Munger Hating Math And Selling Myself Taught Me About The Game No One Sees

Take the Idea-to-IP assessment here » No business strategy will solve a nervous system problem. In this episode, I break down Charlie Munger...

25:26Feb 24, 2026

[#22] 3 Ways to Protect Your Original Thinking and Voice in a Post-AI World

Take the Idea-to-IP assessment here » Your inner voice powers everything: what you say, write, and how you show up. But most people try to f...

09:31Feb 17, 2026

[#21] The Voice Louder Than What You Say or Write

Take the Idea-to-IP assessment here » Most people think voice is just what you say or write. But there's a third voice that matters more tha...

10:42Feb 10, 2026

[#20] AI is the Ozempic of Thinking

Take the Idea-to-IP assessment here » What does a day worth repeating actually look like? Today, I talk about getting punched in the mouth b...

14:02Feb 3, 2026

[#19] Take My NEW Idea-to-IP Assessment (While it's Free)

Take the Idea-to-IP assessment here » One of the most common problems I see: experts doing everything right but not getting the traction the...

05:05Jan 27, 2026

[#18] Reflections From Being Hospitalized Last Week

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03:38Jan 20, 2026

[#17] My Reading List: Books That Shaped Who I Am and How I Think

I've spent years building a library that shaped who I am as a person and entrepreneur. From memoirs of obsessive creators to dark philosophy...

21:59Jan 13, 2026