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Radio and PodcastLive Radio & PodcastsIn this episode of Adspeak by ADWEEK, host Rich Battista, Executive Chairman at ADWEEK, sits down with Steve Koonin, CEO of the Atlanta Hawks and State Farm Arena, to explore how marketing can transform a sports franchis...
The Experience Economy of Sports Marketing with Steve Koonin is an episode from Yeah, That's Probably an Ad by Adweek. In this episode of Adspeak by ADWEEK, host Rich Battista, Executive Chairman at ADWEEK, sits down with Steve Koonin, CEO...
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Published Jun 9, 2026, 19:39 long, audio available.
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