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Beyond QR Codes: Matty Beckerman on the Future of Interactive Media
In this episode of Adspeak by ADWEEK , host Ryan Joe sits down with Matty Beckerman, Founder and CEO of IRCODE, to explore how image recognition technology is transforming the future of marketing engagement, measurement,...
About This Episode
Beyond QR Codes: Matty Beckerman on the Future of Interactive Media is an episode from Yeah, That's Probably an Ad by Adweek. In this episode of Adspeak by ADWEEK , host Ryan Joe sits down with Matty Beckerman, Founder and CEO of IRCODE, to...
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Published Jun 23, 2026, 17:50 long, audio available.
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