WSH456 - Don't Yet Have Testimonials? Do This...

No client testimonials? There’s a smarter way to build credibility than waiting for them. If a lack of testimonials is the only thing standing between you and your first paying hypnosis client, this episode erases that barrier. Sharing strategies that have worked in my own business and for hypnosis professionals I have coached around the world, I reveal how to build credibility and trust by leveraging the collective success of your profession. Plus, you’ll discover how NOT to do it, so you don’t risk damaging your reputation before you’ve even started. In this episode, I also teach you step by step how to find and share research in persuasive client-friendly language... and I’ll even give you a free web page template and easy-to-use AI prompts, so you can put this to use today. Listen now for your step-by-step strategy to build your credibility and attract your first clients! “You're going to stand on the success of your profession. You're going to make use of clinical data, make use of research specifically around hypnosis and hypnotherapy, and then you're going to borrow the credibility of that to help you to position your services.” ~Jason Linett Today on Work Smart Hypnosis: · The real reason you don't need testimonials to get started as a paid hypnosis professional · Common mistakes with testimonials... including why you should NEVER use fake reviews · How to ethically use scientific research to support the effectiveness of hypnosis on your website · My step-by-step process to locate peer-reviewed studies to use in your marketing... and how to use AI tools to turn those research abstracts into audience-friendly language · How linking to reputable scientific sources boosts search engine rankings and builds prospective client trust · Why it is smart to keep both research highlights and your own testimonials as your business matures · A free, ready-to-customize template for creating your own research-focused credibility page Resources Mentioned ● Free research resource page template at worksmarthypnosis.com/456 ● Google Scholar for finding research scholar.google.com ● Live professional hypnosis training at live.worksmarthypnosis.com ● Hypnosis business website resources at worksmarthypnosis.com/launch Connect with Jason Linett ● Work Smart Hypnosis Website Connect with Jason >> WorkSmartHypnosis >> AttractPreSoldClients Engage & get supported in our FREE Work Smart Hypnosis community: >> Build your confidence as a hypnotist in our next live & online certification course: >> Get on-demand self-guided access to Jason Linett’s hypnotherapy techniques library: >> Grow your hypnosis business with ready-to-launch action plans: >> Benefit from weekly coaching and new ethical sales persuasion systems every month: >> Get Jason’s “Attract Pre-Sold Clients” team to rebuild & launch your new website & funnels: >> /

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WSH456 - Don't Yet Have Testimonials? Do This... is an episode from Work Smart Hypnosis | Hypnosis Training and Outstanding Business Success by Jason Linett | Board Certified Hypnotist, Hypnosis Instructor, and Online Entrepreneur.

This episode is 0:28:21 long.

This episode was published on Mar 9, 2026.

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