Friday 27th January 2017
Jan 27, 2017 - 00:01:06
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Radio and PodcastLive Radio & PodcastsToday’s headline, courtesy of AdWeek, is that Snapchat has now signed a deal with Oracle Data Cloud to arm marketers with more intelligence. This means that Oracle's treasure trove of data will let advertisers serve ads...
Friday 20th January 2017 is an episode from We Are Social 'Headline of the Day' by We Are Social 'Headline of the Day'. Today’s headline, courtesy of AdWeek, is that Snapchat has now signed a deal with Oracle Data Cloud to arm marketers wit...
This episode belongs to We Are Social 'Headline of the Day'.
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Published Jan 20, 2017, 00:00:47 long, audio available.
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Today’s headline, courtesy of AdWeek, is that Snapchat has now signed a deal with Oracle Data Cloud to arm marketers with more intelligence. This means that Oracle's treasure trove of data will let advertisers serve ads in Snapchat based on offline purchases and loyalty reward programs. Snapchat already lets advertisers target its 150 million daily users based on their behaviour in the app, but this is the first time that it's used a third party to target ads.
You can listen to Friday 20th January 2017 online on Radio and Podcast. Open the player on this page to stream the available audio.
Friday 20th January 2017 is an episode from We Are Social 'Headline of the Day' by We Are Social 'Headline of the Day'.
This episode is 00:00:47 long.
This episode was published on Jan 20, 2017.
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Friday 20th January 2017 is from We Are Social 'Headline of the Day' by We Are Social 'Headline of the Day'.
Published Jan 20, 2017 and 00:00:47 long