The Danger of Google Maps "Hacks" Being Sold to Chiropractors
If you've spent any time on social media as a chiropractor, you've probably been pitched a "hack" for ranking number one on Google Maps. Som...
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WBS for Chiropractors
WBS is the chiropractic podcast for DCs looking to build a successful practice by connecting with people and building relationships. If are a chiropractor who wants to grow a profitable, rel...
WBS for Chiropractors Podcast Guide
Listen to WBS for Chiropractors, a Health podcast by Dr. Jerry Kennedy. Stream 185 episodes in English, follow new audio stories, and play episodes online on Radio and Podcast.
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Episodes
20 of 185 episodesJust Because You Can, Doesn't Mean You Should: A Chiropractor's Guide to Using Technology Wisely
Years ago, I tried something in my own practice that seemed like an obvious win: a 24-hour call center to make sure every call got answered....
Keywords vs. Authority: Why the Way You Think About Chiropractic SEO Needs to Change
For years, local SEO was about keywords. You found the phrases people were searching for, loaded your pages with them, and hoped Google noti...
The Danger of Copying Someone Else's Success in Chiropractic Practice
There is real wisdom in learning from people who came before you. You do not have to figure everything out the hard way. But there is a sign...
How to Improve Patient Retention in Your Chiropractic Practice Without Contracts, Prepayments, or Guilt Trips
One of the most common struggles in early practice is patient retention. Someone comes in for one or two visits, feels a little better, and...
5 Red Flags That an SEO Company Is Trying to Scam Your Chiropractic Practice
Chiropractors get targeted by bad SEO pitches constantly, and most of them have no way to tell the difference between a legitimate offer and...
Two Reasons Google Reviews Get Removed from Your Chiropractic Practice
Google wants you to ask for reviews. They say it openly. They give you the QR code right inside your Business Profile. So why are legitimate...
Why Chiropractors Throw the Baby Out with the Bathwater: Reworking Practice Decisions
This episode is for chiropractors who find themselves making practice decisions based more on what they dislike about others than what is ac...
Why Your Website Still Matters: Chiropractic Marketing Beyond Google Search and SEO
This episode is for chiropractors who may be feeling discouraged by the increasingly competitive world of chiropractic SEO and AI search. Wh...
The Ugly Truth About Chiropractic SEO: Why AI Search and Google Ranking Might Be Impossible
This episode is for chiropractors running a small chiropractic practice who are tired of being told that ranking #1 on Google is as simple a...
Chiropractic SEO and AI Search: Why TikTok Advice Fails Your Chiropractic Business
This episode is for chiropractors running a small chiropractic practice who are navigating the loud and often misleading world of online mar...
Chiropractic Business Leadership: Hiring Help and Staff for Your Chiropractic Practice
This episode for chiropractors explores the core principles of chiropractic business leadership when hiring staff or outside services. For a...
How Chiropractors Should Think About Chiropractic SEO and AI
This episode is for chiropractors running a small chiropractic practice who are trying to make thoughtful business decisions in an environme...
Why Chiropractors Struggle When They Copy Someone Else's Practice
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How Chiropractors Can Get More Online Reviews
Getting more Google reviews does not require awkward scripts, expensive software, or nonstop reminders. In this episode of the Rocket Chiro...
How Many Reviews Does a Chiropractor Need and Why Does It Matter?
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9 Ways Chiropractors Hurt Their New Patient Conversion
In this episode of the Rocket Chiropractic Podcast, I break down nine small but critical mistakes that quietly hurt chiropractic conversion....
Relationship Marketing vs Sales Marketing in Chiropractic
In this episode, I go back to one of the original ideas behind Rocket Chiro and what used to be Black Sheep DC: relationship marketing. This...
Google vs AI Search for Chiropractors: What Actually Matters
In this episode, I talk about the three big categories that determine whether you show up in Google search and in AI-generated search result...
Big Changes and Big Mistakes: Smarter Transitions and Better Pricing
In this episode I cover two topics that are not really related but both come up a lot in conversations I have with chiropractors. The first...