How to Know Exactly What to Charge at Your Gym
Calculate exactly what you should be charging with our Revenue Per Session (RPS) Calculator, linked below. Don’t set your prices by copying...
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TwoBrainRadio
A weekly podcast by Chris Cooper, author of Two-Brain Business, Two-Brain Business 2.0, and Help First. Chris asks the BIG questions in the fitness industry and draws on 20 years of coaching...
TwoBrainRadio Podcast Guide
Listen to TwoBrainRadio, a Health podcast by Chris Cooper. Stream 1,171 episodes in English, follow new audio stories, and play episodes online on Radio and Podcast.
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20 of 1,171 episodesHow to Add Small Group Training to a Large Group Gym
Semi-private training is one of the most talked about revenue plays in the fitness industry, but there’s rarely a clear roadmap for adding i...
How HYROX Affiliates Actually Make Money
Some gyms are struggling to break even on their HYROX affiliation. Others are generating 15X or even 89X return on their affiliation fees. I...
How to Run Your First HYROX Competition in Your Gym
HYROX is everywhere right now, and your gym doesn’t necessarily have to become an affiliate to cash in on the trend. In this episode of “Run...
How Smart Gym Owners Beat the Summer Slump
Summer hits gym owners hard. Revenue drops, leads dry up and members cancel. In this episode, Chris Cooper shares five strategies gym owners...
From $300k in Debt to Millionaire Gym Owner
Braeden Cordts bought a struggling gym with $300,000 in debt, no marketing knowledge and everyone telling him it wouldn’t work. Today on “Ru...
How to Turn Your Gym’s DMs Into a Client-Closing Machine
Learn how to build all four marketing funnels with our Never-Ending Leads training for gym owners, linked below. Nearly 15% of gym owners do...
Steal These 8 Content Ideas From a Viral Gym Owner
This episode contains several visual examples. For the best experience, head to our YouTube channel "Run a Profitable Gym." Get a comprehens...
How I Get More Leads From Facebook Than Paid Ads
Before you spend another dollar on ads, listen to this episode. Chris Cooper is getting more leads from free Facebook posts than almost any...
How to Make Your Gym Stand Out Online in 2026
This episode contains several visual examples. For the best experience, head to our YouTube channel "Run a Profitable Gym." Is your gym’s In...
The Future of CrossFit With Bruce Edwards
Big news: CrossFit is not for sale. Bruce Edwards, the new CEO made that a condition of taking the job. At the 2026 Two-Brain Summit in Chic...
The Only 3 Types of Social Media Content Gym Owners Need
This episode contains several visual examples. For the best experience, head to our YouTube channel "Run a Profitable Gym." Get a free audit...
Is HYROX Here to Stay? What Gym Owners Need to Know
HYROX just crossed 4,500 affiliates in North America. A year ago, that number was under 1,500. In this episode of “Run a Profitable Gym,” Tw...
This ONE Gym Instagram Mistake Is Costing You Leads (& How To Fix It)
This episode contains several visual examples. For the best experience, head to our YouTube channel "Run a Profitable Gym." Is your gym’s In...
How to Run Gym Ads That Actually Work in 2026
Struggling with paid ads for your gym? Here's what's actually working in 2026. Today on “Run a Profitable Gym,” Two-Brain CEO John Franklin...
The Simple Paid Ads System That Gets Gym Owners More Leads
Paid ads have changed. Here’s what gym owners need to know to make them work in 2026. In this episode of “Run a Profitable Gym,” Two-Brain C...
A Week of Gym Content in 30 Minutes With AI
No time to make content for your gym? Not anymore. In this episode of “Run a Profitable Gym,” Two-Brain founder Chris Cooper walks you throu...
The Content Strategy That Gets Gym Clients
Chris Cooper has been publishing content since 1998. It got him fired from one job—but it also built all of his businesses. In this episode...
Turn Your Gym's Social Media Into a Lead Generation Machine
The average gym gets 28.9% of its leads from social media. Most gym owners leave them on the table by posting the wrong things—or worse, not...
The Only Social Media Strategy Gym Owners Need
Tune in to get the exact plan for what to post on social media to grow your gym. Today on “Run a Profitable Gym,” Two-Brain CEO John Frankli...