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WORK Conversations: Say Hi to Halfdays Founder Ariana Ferwerda artwork
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WORK Conversations: Say Hi to Halfdays Founder Ariana Ferwerda

Token CEO by Erika Ayers Badan

Jan 19, 202620:51Business

Meet Ariana Ferwerda. She’s the founder of Halfdays. She’s looked at women’s ski apparel, thought it sucked and decided to do something about it. Ariana saw a real gap in the market. Women’s ski gear that was either tech...