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Today in Digital Marketing

Tod Maffin

A fast-paced daily 10-minute marketing news podcast covering everything you missed in the world of digital marketing, e-commerce, and social media that day. And nothing else. Join the thousa...

Episodes

20 of 1,271 episodes

The End.

The final episode. Privacy & Opt-Out: https://redcircle.com/privacy

6:09May 14, 2025

Everything Everywhere All Ads at Once

Here is your wrap-up of the last week in the digital marketing space. . πŸ“° Get our free daily newsletter πŸ†˜ Need help with your social media...

15:06May 9, 2025

May 2, 2025

Here is your wrap-up of the last week in the digital marketing space. . πŸ“° Get our free daily newsletter πŸ†˜ Need help with your social media...

9:46May 2, 2025

Sharing Isn't Just Caring

Here is your wrap-up of the last week in the digital marketing space. This week: Shares are the new likes, Meta admits engagement is slippin...

14:28Apr 25, 2025

The Influencers That Never Have a Scandal

Here is your wrap-up of the last week in the digital marketing space. . πŸ“° Get our free daily newsletter 🌍 Follow us on social media or con...

9:39Apr 11, 2025

Tariffs and Trouble

This week: How will the Trump import tax on almost everything affect the digital ad market? Reddit cozies up to Meta. Why your advertising t...

8:59Apr 4, 2025

Spendemic Slowdown

This week: Meta’s new ad placement you're going to hate. Global ad spend is on track to drop nearly $20 billion as economic pressures rise....

15:52Mar 28, 2025

Wish Upon a Star

This week: Ads are hijacking websites, Meta adds reviews to ads, a TikTok bidder with big plans to transform its U.S. operations, the best v...

15:41Mar 21, 2025

This Month in Meta Ads

I chat with our Meta ads correspondent Andrew Foxwell to discuss how creative testing strategies have changed, the impact of AI on decision-...

15:17Mar 18, 2025

This Month in Google Ads

Our Google ads correspondent Jyll Saskin Gales joins Tod for a look at the latest developments on the Google Ads platform. πŸ“° Get our free d...

8:49Mar 11, 2025

Not Your Grandma's Influencer

This week: Why 5 is better than 25... Google's secretive new rating system... Snapchat's map algorithm is revealed... and the generation tha...

14:19Mar 7, 2025

Reels of Misfortune

This week: Why a blowout Super Bowl game is tanking ad recall… Meta and X are caught approving AI-generated ads referencing hate crimes… You...

13:02Feb 28, 2025

Search Slump

This week: TikTok’s ad manager gets a big upgrade… Spotify’s ad biz is tanking despite a profitable year… Google’s throwing cash at you to t...

9:23Feb 21, 2025

Performance Max Goes Negative

This week, our Google Ads correspondent Jyll Saskin-Gales is here to discuss the introduction of negative keywords in Performance Max campai...

16:31Feb 18, 2025

Brake and Buy

This week: The hack to get your brand web traffic from Reddit... big changes to Google's Local Services Ads... Will YouTube's milestone this...

14:53Feb 14, 2025

The New Metric That Can Predict Product Sales

Tod chats with Jeremy Yang β€” co-author of a new paper that proposes a new metric for influencer marketing. His paper's "PE Score" me...

20:00Feb 4, 2025

YouTube's Hour of Power

This week β€” you can now rent the very top of YouTube by the hour… The cost to advertise on Meta’s platform is up 14%... Busting a common myt...

13:41Jan 31, 2025