Bonus interview: Why we need a campaign to get people investing

A new campaign has been launched to turn Britain's savers into investors. In this bonus episode, This is Money's Simon Lambert speaks to Karen Northey, of the Investment Association about the Take The Next Step campaign, backed by members of the investment industry and supported by the government and Chancellor Rachel Reeves. They discuss why investing matters, how it can grow people's wealth and why Britain's savers can seem reluctant to dip their toes into something that has the power to substantially improve their chance of beating inflation and improving their finances.

You can listen to Bonus interview: Why we need a campaign to get people investing online on Radio and Podcast. Open the player on this page to stream the available audio.

Bonus interview: Why we need a campaign to get people investing is an episode from This is Money Podcast by Audioboom.

This episode is 15:52 long.

This episode was published on Apr 30, 2026.

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