Marieke van de Rakt on readability, product marketing and leading Yoast

Marieke and Joost will cover the following topics during this episode, with timestamps indicating when the topic comes up: 1:20 - How Marieke became the CEO of Yoast 4:20 - The origin of the readability analysis in Yoast SEO 7:52 - The importance of readability 12:53 - Readability analysis changes in the past 5 years 18:12 - Product copy and SEO 26:14 - Using video in your marketing 28:39 - What led up to Marieke becoming the CEO of Yoast? 31:40 - What a conversion rate and Marieke's PhD conclusion have in common 38:42 - How Marieke sees the core values of Yoast

You can listen to Marieke van de Rakt on readability, product marketing and leading Yoast online on Radio and Podcast. Open the player on this page to stream the available audio.

Marieke van de Rakt on readability, product marketing and leading Yoast is an episode from The Yoast SEO podcast by Yoast.

This episode is 42:37 long.

This episode was published on May 12, 2021.

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