514 TARA GUERARD: Global Tastemaker with Southern Hospitality

If you have been a longtime listener of the podcast, then today's voice may sound familiar to you as it is her third appearance on the show ! Andy is so thrilled to welcome back Tara Guerard , owner and creative director of Tara Guerard Soirée headquartered out of Charleston, South Carolina (and with an additional office in New York City). Tara is recognized as one of the nation's leading tastemakers globally, and she is here to share some exciting updates since she was last on the show. Listen as she and Andy reflect on the profound changes brought about by the pandemic and how it has influenced their approach to client relationships. Tara shares her struggle with the shift to virtual meetings, highlighting why it's important to have in-person connections and how much she values reading a client's body language and energy, something that is unfortunately difficult to replicate over the phone or through a screen. Tara shares some insights into maintaining energy and inspiration after decades in the business. She credits her success to her naturally high energy levels and an unrelenting desire to learn and grow, revealing her plans to pursue new creative endeavors when she turns 60. Tara also discusses the challenges of working in diverse locations where the level of service may not meet her high standards, emphasizing the importance of adaptability and her commitment to ensuring that every event is executed as flawlessly as possible. This episode is a must-listen for anyone interested in the intersection of creativity and business, and Andy had such a great time chatting with her again! If you enjoy the show, then Andy urges you not to keep it to yourself! Share it with a few people you know who might also enjoy it and get something out of it, and he would also be grateful if you were to

You can listen to 514 TARA GUERARD: Global Tastemaker with Southern Hospitality online on Radio and Podcast. Open the player on this page to stream the available audio.

514 TARA GUERARD: Global Tastemaker with Southern Hospitality is an episode from The Wedding Biz - Behind the Scenes of the Wedding Business by Andy Kushner.

This episode is 25:30 long.

This episode was published on Sep 9, 2024.

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