281 Wicked: For Good Writer Dana Fox on High-Concept Movie Ideas

Dana Fox (WICKED, WICKED: FOR GOOD) returns to talk about high-concept movie ideas and why the premise matters more than ever. Dana breaks down what makes an idea market-ready, how to tell if a concept has real gas in the tank, and why emerging writers should focus on selling the idea before perfecting the execution. She also reflects on writing WICKED as two films, crafting emotional payoff over time, and why - even at the highest level - writing never gets easier. --- Looking for more support on your writing journey? Join Meg and Lorien inside ⁠⁠⁠⁠⁠⁠⁠⁠⁠TSL Workshops⁠⁠⁠⁠⁠⁠⁠⁠ ⁠- use code HOLIDAY25 for 50% off your first month. Episode Links: Dana Fox on ⁠TSL episode 239⁠ Franklin Leonard on Substack Check out the ⁠⁠⁠⁠⁠⁠⁠⁠TSL merch shop⁠⁠⁠⁠⁠⁠⁠⁠ TSL on ⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠, and ⁠⁠⁠⁠⁠⁠⁠⁠Bluesky⁠⁠⁠⁠⁠⁠⁠⁠ The Screenwriting Life is produced by ⁠⁠⁠⁠⁠⁠⁠⁠Jonathan Hurwitz⁠⁠⁠⁠⁠⁠⁠⁠, edited by ⁠⁠⁠⁠⁠⁠⁠⁠Kate Mishkin⁠⁠⁠⁠⁠⁠⁠⁠, and audio engineered and mixed by Urban Olsson. Email us at ⁠⁠⁠⁠⁠⁠⁠⁠thescreenwritinglife@gmail.com⁠⁠⁠⁠⁠⁠⁠⁠. --- Learn more about your ad choices. Visit megaphone.fm/adchoices

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281 Wicked: For Good Writer Dana Fox on High-Concept Movie Ideas is an episode from The Screenwriting Life with Meg LeFauve and Lorien McKenna by Meg LeFauve & Lorien McKenna.

This episode is 70:19 long.

This episode was published on Jan 15, 2026.

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