with Kolsquare CEO Quentin Bordage

Quentin Bordage is the founder and CEO of Kolsquare, a leading European SaaS service that connects influencers and KOLs with companies and brands. Originally founded in 2010 as Brands & Celebrities, Kolsquare in its current form has been around since 2018, acting more as a self-service platform for companies to find, vet and connect with KOLs, or key opinion leaders. In this episode of the OMR Podcast, Bordage sat down with host Scott Peterson to discuss the current state of influencer marketing, why the 2018 pivot was more natural evolution that hard paradigm shift, as well as the nuts and bolts of the platform. We also touched on best-case practices and absolute no-gos for brands and companies new to working with KOLs.

You can listen to with Kolsquare CEO Quentin Bordage online on Radio and Podcast. Open the player on this page to stream the available audio.

with Kolsquare CEO Quentin Bordage is an episode from The OMR Podcast International – Go inside the minds of the biggest names in digital and tech by Philipp Westermeyer, founder and CEO of OMR / Scott Peterson, digital marketing editor, OMR.

This episode is 50:26 long.

This episode was published on Dec 6, 2023.

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