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The New Generation Entrepreneur Podcast

Brandon Lucero

You’re about to experience the new way to thrive in business, entrepreneurship, and life by leaning into who you are, what you love, and standing up for what you want to create. This is wher...

Episodes

20 of 350 episodes

Why You're Replaceable (And How Not To Be)

Ever feel like your spot could be filled by someone else? Last week, hiking in Flagstaff, I hit the snowline and had an epiphany: we all ope...

34:29Sep 8, 2026

The 2 Questions That Kill Sales Objections

"Brandon, how do I attract more buyers into my funnel?" I get this question all the time. And here's the truth: even with a great offer, onl...

17:53Aug 25, 2026

Is AI killing your messaging?

I'll be honest I didn't want to talk about AI this year. I thought it would steal the human magic from messaging. But after testing it, I've...

27:15Jul 28, 2026

Are you pitching solutions too soon?

Have you ever blasted out a perfect product pitch… only to hear crickets? I've been there. When I first taught messaging, I'd ask, "Want to...

32:24Jul 21, 2026