Winning with AI Without an AI Strategy

This week on The Modern Customer Podcast, you'll hear why winning with AI doesn't start with an AI strategy. In this episode, Peter Czimback —former VP of Experience Innovation at Aramark —shares a business-first approach to transformation that begins with experience, outcomes, and human capability, with AI supporting execution underneath. The conversation explores how leaders can move beyond AI experimentation and hype by anchoring technology decisions to growth, productivity, and the experiences they want to deliver to customers and employees. If you're navigating AI investments, organizational change, or transformation at scale, listen to the full episode to learn how experience-led thinking helps leaders use AI to strengthen what already works. Blake Morgan is a customer experience futurist, keynote speaker, and author of three books on customer experience. Her new book is called The 8 Laws of Customer-Focused Leadership: The New Rules for Building A Business Around Today's Customer. Follow Blake Morgan on LinkedIn For regular updates on customer experience, sign up for her weekly newsletter here .

You can listen to Winning with AI Without an AI Strategy online on Radio and Podcast. Open the player on this page to stream the available audio.

Winning with AI Without an AI Strategy is an episode from The Modern Customer Podcast by Blake Morgan.

This episode is 36:02 long.

This episode was published on Jan 20, 2026.

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