398 How to Make Trade Shows Actually Pay Off

Tyler recaps JLC Live and breaks down how builders can get a lot more out of trade shows by showing up with a plan. From vendor relationships and networking to partnerships, credibility, and content opportunities, this episode is all about turning a trade show into something that actually helps your business. Sign up for the Modern Craftsman Community: 👉🏻 MC Community Sign-up Sign up for the newsletter: Newsletter Sign-up ODL Website: Show Notes: 00:00 Don't Waste the Show 02:24 Why JLC Works 05:39 A Compressed Opportunity 10:21 Go In With a Plan 14:00 The People Behind the Product 17:18 Why This Helps the Business 23:59 Meeting ODL in Person 40:34 Other Booths Worth Seeing 47:39 Follow Up Matters 52:17 Get in the Community Video Version: Partners: Andersen Windows Harnish Workwear Use code H1025 and get 10% off their H-label gear The Modern Craftsman : linktr.ee/moderncraftsmanpodcast Find Our Hosts : Nick Schiffer Tyler Grace Podcast Produced By: Motif Media

You can listen to 398 How to Make Trade Shows Actually Pay Off online on Radio and Podcast. Open the player on this page to stream the available audio.

398 How to Make Trade Shows Actually Pay Off is an episode from The Modern Craftsman Podcast by Modern Craftsman.

This episode is 57:32 long.

This episode was published on Apr 5, 2026.

Yes. Use the heart button on the episode page to add it to your favorite episodes list.

Yes. This page shows related episodes from The Modern Craftsman Podcast when more episodes are available from the podcast feed.