Second Life on Two Wheels: Refurbishing E-Bikes for Sustainable Cities with Marta Anadón Rosinach, Head of US at Upway

What if buying a secondhand e-bike were as easy and trustworthy as buying a certified pre-owned car? In this episode of Beyond Streets , we talk with Marta Anadón Rosinach, Head of US at Upway, a company redefining the second-life market for e-bikes. A former Uber Eats executive, Marta shares how her personal obsession with e-bikes turned into a mission: making high-quality, affordable, refurbished e-bikes accessible to more people in more places. We dig into: Why e-bikes are a powerful and fun tool for reclaiming cities from car dependency How refurbishment cuts carbon emissions by up to 95% while creating local jobs The challenges and opportunities of scaling in the US vs. Europe The role of policy in safe battery recycling and expanding incentives Why investing in workforce training is a crucial, overlooked lever in micromobility adoption From tariffs to transit agency partnerships to e-bike theft myths, this conversation has it all, and it’s for anyone who cares about the future of sustainable urban transportation. Learn more about Upway: Help us grow: please rate, review, and

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Second Life on Two Wheels: Refurbishing E-Bikes for Sustainable Cities with Marta Anadón Rosinach, Head of US at Upway is an episode from The Mobility Podcast by Beyond Streets Podcast.

This episode is 51:31 long.

This episode was published on Jul 3, 2025.

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