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Join Mike Morrison from The Membership Guys for discussion, advice and insight on everything related to planning, running and growing a successful membership website.
Running a membership site is a juggling act. There's a seemingly never-ending list of things to keep on top of; and with much of the focus r...
Social proof is a powerful, persuasive factor when it comes to making buying decisions. If we see others behaving in a particular way, buyin...
Memberships are a marathon, not a sprint. Unlike other products where the sale is the end of the journey, with memberships it's just the beg...
Choosing the right membership plugin is a task that's easier said than done. The fact that it can be a bit of a nightmare switching plugins...
Email automation can massively power up the marketing and operation of your membership site; enabling you to trigger various different actio...
Live content is a great way of delivering ongoing value to your membership without the level of upfront work and other hassles that typicall...
People join your membership because they have a goal they want to achieve; an outcome they want to realise – and it's your content that's go...
In the early days of running your membership, you'll find yourself preoccupied with the day to day, short-term stuff. How many new members d...
When it comes to offering trials of your membership site or online product, opinions tend to be divided between those who consider it a smar...
Most membership sites include some form of premium content locked away behind a paywall. But locking your membership content down is a doubl...
Your sales funnel is a key part of attracting new members to your community; and so it's no surprise that some membership owners have a cons...
One of the strongest ways you can grow your membership at speed is to start a joint venture promotion. First of all, you may be asking what...
Content marketing is the most valuable strategy a membership site owner can deploy. We've said it before and we'll say it again and again an...
Whether you're at the start of your journey to running your own membership website or a seasoned pro, there are some universal truths of thi...
Most memberships are based on the owner's expertise and knowledge, so why would you start giving it away for free? It may feel counter-intui...
Consistently producing valuable, relevant content for your membership is not easy work. If you're feeling stuck for inspiration or ideas at...
When people want to learn something or make progress, they look for the experts. As a membership site owner, you want to make sure that mean...
Have you ever dealt with a hit and run member? If you're not sure what one is – lucky you! These are the members who sign up, download every...
Having a niche is good. Scratch that. It's essential . Finding your niche, owning it, and staying there is one of the surest ways you will f...
Can you start a membership before you've grown your audience? It might sound tricky, but there are some sure-fire ways you can get started....
Pinterest, it's for wedding planning and redecorating inspiration, right? Or is it a platform with over 300 million users that some business...
Some memberships need great video content. Others need a complex email campaign. Some need entirely unique elements. All memberships need a...
In today's digital-driven society, it often feels like you can't go far without bumping into a self-proclaimed social media 'expert'. So, wh...
Build it and they will come. While that approach may have worked for Kevin Costner in Field of Dreams; it most certainly does not apply to l...
Launching a membership site is an exciting but nerve wracking time. You've probably put your blood, sweat and tears into creating this site,...
We can all be overprotective of our content, especially when it comes to being open and allowing our competitors into our safe and secure me...
Do you know what people in your audience actually want from your membership? When planning your membership site, it's easy to fall into the...
Your membership might be the best thing since sliced bread, but if you aren't marketing it correctly, you aren't going to be getting the sal...
So, 2019 is done and dusted. Hopefully it was a successful one for you and your membership. It was certainly a big one for us, with more hig...
Although every membership site is unique, you'll usually discover that seven types of members keep showing up in every single one of them. W...
Are you thinking about charging a joining fee for your membership? A joining fee is an arbitrary fee that new members pay on top of their fi...
Tips For Dealing with a Downturn in Your Membership You know your membership is going through a downturn when you notice a reduction in sale...
Is now a good time to have a membership site? On this special episode of the podcast, you'll get to listen in to the opening keynote from ou...
Have you lost interest in your membership? When you first launched your membership, you were probably bursting with excitement and enthusias...
A waitlist is a dedicated email list that people subscribe to in order to receive updates about a membership that you are going to launch in...
Payment disputes are a reality of running any business, including membership sites. Luckily, they don't happen often. But when they do, they...
In our early days of working with memberships, we stumbled across an article that claimed that the average member only stays subscribed for...
It's coming up to that time of year where promotions and discounts abound. Whether it's Thanksgiving, Black Friday, Christmas or New Year, t...
Despite what the slickest of snake oil salesmen will try to tell you, there is no secret sauce or golden formula for building a successful m...
The path to membership success is paved with a litany of mistakes. Along the way you're going to screw up, especially in the early days. It'...
There are many reasons people are attracted to the membership model. The most compelling for us is how dramatically different (and better) m...
Retain Live 2019 was a phenomenal success - especially for our very first live event! However as we discussed during the first part of our "...
Two weeks ago, we kicked off our very first live conference: Retain Live 2019. It's the first time we've run an event of this scale, and to...
If you have a great idea for a membership, you need to validate whether or not it's destined to fail or succeed. Like Rome, the world's lead...
Deciding how much you should charge for your membership site is one of the most important decisions you'll make. Charge too little and you r...
Have you ever wondered what the main differences are between B2B memberships and B2C memberships? When it comes to membership sites, most of...
Holy smokes, has it really been four years already?! It honestly feels like yesterday that we were gearing up to open the doors to the Acade...
Like it or not, membership cancellations are going to happen. Hopefully if you run your site well those cancellations will come at the end o...
Having a hard time deciding which membership plugin is for you? Although the main feature of a membership plugin is to give you control of t...
Have you ever had somebody tell you that your membership is overpriced? Honestly, it would be a surprise if you haven't . Discussions like t...