
Episode 8: Building The Living Enterprise
Mar 1, 2021 - 29:02
Radio and PodcastLive Radio & Podcasts
Customer experience is marketing's job, right? Not so fast. The CIO and their equivalent is fast becoming an integral player in the new digital, data-centric organization. In the fourth episode of The Living Enterprise,...
Episode 4: Customer experience: The CIO’s perspective is an episode from The Living Enterprise by CIO. Customer experience is marketing's job, right? Not so fast. The CIO and their equivalent is fast becoming an integral player in the new d...
This episode belongs to The Living Enterprise.
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Published Dec 11, 2020, 22:16 long, audio available.
Customer experience is marketing's job, right? Not so fast. The CIO and their equivalent is fast becoming an integral player in the new digital, data-centric organization. In the fourth episode of The Living Enterprise, the peer-led podcast series brought to you by CIO in partnership with Adobe and Microsoft, our band of global CIOs, CTOs and CDOs discuss preconceptions about customer experience, why the IT leader is now a pivotal player, and how they build better working relationships with CMOs and other line-of-business peers. Along the way, our experts discuss building a customer experience strategy from scratch, the impact on data management, the importance of trust and the new value that organizations can exploit through machine learning and artificial intelligence.
You can listen to Episode 4: Customer experience: The CIO’s perspective online on Radio and Podcast. Open the player on this page to stream the available audio.
Episode 4: Customer experience: The CIO’s perspective is an episode from The Living Enterprise by CIO.
This episode is 22:16 long.
This episode was published on Dec 11, 2020.
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You can listen to Episode 4: Customer experience: The CIO’s perspective on this page when the episode audio is available from the podcast feed.
Episode 4: Customer experience: The CIO’s perspective is from The Living Enterprise by CIO.
Published Dec 11, 2020 and 22:16 long