[Outliers] The Obsession That Built Nike Phil Knight

The Knowledge Project with Shane Parrish by Shane Parrish

Feb 24, 202637:55Business

Phil Knight is the founder of Nike, the brand that reshaped sports and became one of the most powerful companies in the world. What would you do if your bank, your supplier, and your government all turned against you at...

Related Episodes

Continue listening to more episodes from The Knowledge Project with Shane Parrish.

What 12 Years of Failure Taught Steve Jobs About Success

Sep 1, 2026 - 63:52

We all know the Steve Jobs who came back in the late 1990s and saved Apple from becoming a footnote. And...

Make Better Decisions by Fixing Yourself First

Aug 18, 2026 - 46:33

David Baszucki is the co-founder and CEO of Roblox, a platform built around a simple idea: give people th...

The Mindset Behind Building a Great Little Business Brad Jacobs

Aug 4, 2026 - 100:16

This summer, I’m revisiting one of my favorite episodes. If you haven’t heard it, now is the time. If you...

John D. Rockefeller: The Principles Behind The Greatest Fortune in History

Jul 28, 2026 - 175:34

John D. Rockefeller became the richest man the world had ever known by thinking differently about busines...

Opendoor CEO: Excellence Is the Capacity to Take Pain

Jul 21, 2026 - 54:42

No company decides to fail. It drifts there one comfortable lie at a time. Kaz Nejatian took over Opendoo...

The Mindset That Unlocks Your Full Potential Dr. Gio Valiante

Jul 7, 2026 - 69:16

Steve Cohen and Jack Nicklaus shared the same performance coach. For the next hour, he’s yours too. Dr. G...

How to Repair and Nourish Your Gut Dr. Giulia Enders

Jun 23, 2026 - 55:42

Dr. Giulia Enders has changed the way millions of people think about the human body. As a physician, micr...

Mental Models That Change How You Think Bill Gurley

Jun 9, 2026 - 62:19

Bill Gurley spent years on Wall Street, built his career as a partner at Benchmark, worked through Uber’s...