Turning Lessons Into a Parable

"It's not that a lesson is different. It's that the story that makes it memorable." Episode Highlights 00:02:22 – How financial myths became the foundation for a parable. 00:05:41 – Building real, flawed characters that teach through story. 00:09:35 – Why dialogue makes or breaks a parable. 00:13:04 – Learning from mentor John David Mann and building a new business model. 00:19:36 – Why parents may want to give this book to their kids. 00:21:40 – The difference between repeating lessons and telling better stories. 00:22:12 – First steps for writing your own business parable. Author Jeff West joins Jody Maberry to share how he turns timeless lessons into unforgettable parables. From flawed characters to unexpected settings like a bank robbery, Jeff explains why story makes teaching more effective, how mentors sharpened his craft, and what it takes to start writing your own business parable. Read the blog for more from this episode. Connect with Jeff West jeffcwest.com Order Jeff's Book - The Hidden Heist Connect with Jody About Jody - Instagram - LinkedIn - Facebook - Twitter:

You can listen to Turning Lessons Into a Parable online on Radio and Podcast. Open the player on this page to stream the available audio.

Turning Lessons Into a Parable is an episode from The Jody Maberry Show : Marketing | Customer Service | Copywriting | Branding | Personal Branding by Jody Maberry.

This episode is 24:02 long.

This episode was published on Sep 24, 2025.

Yes. Use the heart button on the episode page to add it to your favorite episodes list.

Yes. This page shows related episodes from The Jody Maberry Show : Marketing | Customer Service | Copywriting | Branding | Personal Branding when more episodes are available from the podcast feed.