AI and business, how to use it to support you not replace you!

AI is blowing UP 💥; it’s kind of scary what it can do, don’t you think? I can literary hear my parents thinking the same thing about the invention of the internet 🤭 Many people fear it will replace jobs, even I’ve started to question what’s real anymore… but what if instead of fearing it we embraced it to be better and more effective? Could this even be possible? When Photoshop first came out it was feared by photographers + artists - but it became a tool used by industry experts to improve the quality of their work! BUT NEVER TO REPLACE THEM 👌🏼 So how can it assist you? The first thing is knowing what to say or ask. Knowing what to ask can be tricky, so let’s break it down! Remember, the key to effective communication is clarity, YES, even with AI 😅 FOR EXAMPLE 👉🏾Instead of asking “Suggest some creative marketing strategies for my online store.” ✅ Ask this instead “I run an online store that sells handmade, eco-friendly skincare products. Our target audience is primarily women aged 18-35 who are interested in sustainable living. We’ve seen success with Instagram and Pinterest, but our email marketing seems to be falling flat. Can you suggest some creative marketing strategies to improve our email engagement and also attract more customers through social media?” In this case, you’ve provided context about your business, identified your target audience, and explained where you’re currently seeing success and where you’re facing challenges. This allows the AI to generate more relevant and effective advice. When you’re clear and detailed, AI can be an invaluable tool for your business growth. Have you been using it? PLEASE NOTE that it should never be used to replace your work. Nothing will compare to your own genius and creativity. The data on there is also only until Sep 2021, so keep this in mind when chatting away.

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AI and business, how to use it to support you not replace you! is an episode from The Influenced Podcast by Ela Mazur Creative.

This episode is 00:34:10 long.

This episode was published on Jul 23, 2023.

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