Live from Gaming Upfronts: Part 1
Gaming is part of mainstream culture, but what will it take for media plans to catch up? In the first of two episodes recorded at IAB UK’s G...
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The IAB UK Podcast
IAB UK’s take on the most interesting and important things happening in digital advertising. Every fortnight we talk turkey with an esteemed panel of industry guests, boil down some of the b...
Episodes
20 of 314 episodes
Both sides of the coin: a rounded perspective on Ad Tech in 2026
As AI reshapes digital advertising, can the industry turn greater automation into better business outcomes? In episode six of the Ad Tech Po...
Beyond Retail: the rise of commerce media
Commerce media has become one of the fastest-growing areas of digital advertising, but is it time to think bigger? In this episode of the IA...
Digital Adspend H1 2026: find out the fastest growing part of the market
The UK digital advertising market reached £21.2 billion in the first half of the year, but the biggest story isn't just how much was spent,...
Removing Friction: utilising raw data with AI
AI isn't just making advertising smarter—it's making it simpler. In this episode of the IAB UK Ad Tech Podcast , Alex is joined by Tom Laban...
Best Cities, Lasting Connections: building partnerships that last
After a decade of ranking the world’s Best Cities, Time Out welcomed Intrepid Travel as the franchise’s first commercial partner. What made...
Powering Growth: how digital advertising fuels the UK economy
What does digital advertising’s £175 billion contribution to the UK economy look like beyond the headlines? James Chandler is joined by Sine...
Threads of Context: how AI is rewriting targeting
AI is changing the way advertisers discover, package and optimise inventory, but what does that actually mean for buyers, publishers and the...
Shifting Sands: collaborative experimentation in the age of ai
AI is reshaping every corner of advertising, but what does that mean for the publishers whose content underpins the open web? In this episod...
Meet Your Customer: Personas & AI
Personas have long been a cornerstone of marketing, but AI is fundamentally changing how they're built, understood and activated. In this ep...
Inside the Container: the future of OpenRTB
In the inaugural episode of the New Ad Tech Podcast, the team explores the technology and industry developments moving digital advertising f...
...and that's a wrap on Season 19!
In this special season finale, we look back on Season 19 of the IAB UK Podcast, from conversations on agentic AI, retail media and creator m...
Moments That Matter: winning the biggest sporting events of the year
In the second episode of the IAB UK Podcast’s summer sports two-parter, we look at how brands can win the moments that matter during one of...
Fans, Communities & Culture: advertising beyond the game
In the first episode of our summer sports mini-series, we dive into how major sporting events like the World Cup have evolved into cultural...
Live from SXSW: a conversation with Sir Martin Sorrell
In this special episode of the IAB UK Podcast, recorded live from SXSW London, James Chandler is joined by Sir Martin Sorrell for a wide-ran...
Beyond the Funnel: how Snapchat is evolving for brands and audiences
In this episode of the IAB UK Podcast, James Chandler is joined by Jake Thomas, UK General Manager at Snap Inc., to explore how Snapchat has...
Rebranding KISS: inside Bauer Media’s bold new vision for audio
In this episode of the IAB UK Podcast, James Chandler is joined by Anne-Marie Lavan, CMO at Bauer Media, to unpack the recent rebrand of one...
The Trust Factor: why quality media matters more than ever
Trust has become one of the advertising industry’s biggest talking points, but what does it actually mean in practice for brands, publishers...
SXSW London: AI, creativity & the power of convergence
In this episode of The IAB UK Podcast, James is joined by Cecilia Morelli, Director of Marketing at SXSW London, to explore how one of the w...
Open Web Surgery: Live from The Last Thursday Club
Recorded live at the IAB’s Last Thursday Club, this special episode of Open Web Surgery brings together leading voices from across the indus...