
Rothy's Kerry Cooper: 'Our customers feel like they own the brand'
May 16, 2019 - 30:01
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For Banana Republic CMO Mary Alderete, it's an exciting time to be in brand marketing. Alderete, who first worked at the company as a senior director of marketing in the early 2000s, left and returned a decade later, mot...
Banana Republic CMO Mary Alderete: 'You have to be fast to be culturally relevant' is an episode from The Glossy Podcast by Glossy. For Banana Republic CMO Mary Alderete, it's an exciting time to be in brand marketing. Alderete, who first w...
This episode belongs to The Glossy Podcast.
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Published Apr 24, 2019, 32:35 long, audio available.