S2 Ep14: Ian Johnston on the escapist experience

Retail experience isn’t just about UX tech, but about understanding how we blend all touchpoints we have with the customer into a single, seamless conversation, as Quinine’s founder Ian Johnston explains to Martin Raymond in his latest Back to the F**kture podcast. Quinine Design’s Ian Johnston is a man with a mission – and it’s all about experience. Or should that read phygXperience, digUXperience, or plain old Experience 3.0 where experience isn’t just a noun or a verb, it’s a journey of many moving and inter-related parts? Tune in to hear from The Future Laboratory co-founder and Back to the F**kture host Martin Raymond and guest Ian Johnston delve into all things experiential.

You can listen to S2 Ep14: Ian Johnston on the escapist experience online on Radio and Podcast. Open the player on this page to stream the available audio.

S2 Ep14: Ian Johnston on the escapist experience is an episode from The Future Laboratory.

This episode is 36:35 long.

This episode was published on May 5, 2023.

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