46. Alex Lieberman Morning Brew (business and tech news)

Alex Lieberman is the Co-Founder & CEO of Morning Brew. Alex is a first time entrepreneur and started Morning Brew during his undergrad days at University of Michigan in 2015. Morning Brew is a media company focused on delivering business and tech news to 3M+ subscribers. Alex and Co-Founder Austin grew Morning Brew into a household name on the back of their free daily business email. The team supercharged subscriber growth by building robust ambassador and referral programs and launching several other content products including Emerging Tech Brew, Marketing Brew, Retail Brew, Sidekick and their hit podcast, Business Casual. In October of 2020, Morning Brew sold a majority stake to Business Insider for a reported $75M. Tune in to hear Alex’s story! EPISODE TOPICS Sections (2:29) – The Origin Story (6:04) – The Build (47:35) – The Founder (52:24) – The Brainstorm Topics (2:29) Alex’s background (6:04) Growth playbook (8:18) Hub and spoke growth model (11:28) Ambassador and referral Programs (20:42) “We’ve got something” moment (23:39) What hasn’t worked (26:49) Hiring (34:27) Selling to Business Insider (41:06) Alex’s Startup Manifesto (47:35) Starting from scratch building an audience today (52:24) The Brainstorm – Business education and mental health via emotional sherpa Watch this episode on YouTube here Morning Brew – morningbrew.com Follow Morning Brew on Twitter // Instagram Follow Alex on Twitter // Instagram Alex's content and learning recommendations The Founder - Follow The Founder (@founderpodcast) on Twitter // Instagram // Newsletter Don't have time to listen to the full episode? Read the 5-minute version here

You can listen to 46. Alex Lieberman Morning Brew (business and tech news) online on Radio and Podcast. Open the player on this page to stream the available audio.

46. Alex Lieberman Morning Brew (business and tech news) is an episode from The Founder by Kallaway.

This episode is 57:39 long.

This episode was published on Mar 23, 2021.

Yes. Use the heart button on the episode page to add it to your favorite episodes list.

Yes. This page shows related episodes from The Founder when more episodes are available from the podcast feed.