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Ecommerce Influence is a podcast for the ecommerce business owner and online marketing executive. We have candid conversations with masters of ecommerce marketing and branding, and provide t...
Hello, my friends and long-time listeners. I have a new podcast. It's called The Adventure Capitalist . If you liked Ecommerce Influence, yo...
Drew Sanocki is one of my favorite people to talk to. He's been a longtime friend and possesses a wealth of wisdom. Drew has successfully bu...
The return episode is here! I'm back! After an unexpected 10-month break, this is the long-awaited return episode. The truth is, letting the...
The best of 2022 and how to start planning for 2023. Listen to this episode with a notepad or your phone ready to take voice memos. Jot down...
The big wins, what didn't work, and what to do next. Austin and Lily recap BFCM 2022. As you're reflecting on your own campaign you can comp...
A couple of months ago Lily started a new role as CMO at an early-stage eComm brand. And it's been a crazy first 60 days as CMO - she steppe...
If you're a marketer who dreads financial planning this episode is for you. Learn how to build a plan that supports your marketing strategie...
Parenting and being an entrepreneur, Austin share's what life's been like in his new role as first-time Dad. What You'll Learn From This Epi...
How to use video to vastly increase conversion with live shopping. Educate customers, build loyalty and have fun! What You'll Learn From Thi...
Our framework to run your business effortlessly and a sneak peek into the Effortless Growth Operating System we've built to help clients do...
This is a brand that didn't start with the expectation of selling online. McCullough has a human-first perspective and there's a lot to lear...
One of the biggest challenges eCommerce businesses face is low profit to turn this around you need to turn one purchase into two (into three...
Build a better brand by staying focused and paying attention to the opportunities, and eliminate shiny object syndrome. The truth is more do...
A framework to get clear on your acquisition strategy and drive predictable revenue so you can grow your business. Predictable revenue is on...
How eCommerce brands can provide a customer experience that mimics the best parts of in-store shopping to bridge the gap between retail and...
How to build a brand-focused website that will increase conversion with brand first CRO. Brand building and storytelling are hot topics in e...
How do you manage and motivate a team? Today we're going to share strategies for small teams. If you have a mix of in-house employees and a...
How do you grow a DTC brand in today's climate? Here are some of the customer acquisition strategies being used by a top brand growth manage...
What started with an idea to heal her own health issues became a conversation with other women and turned into a big experiment that lead to...
In this Greatest Hits episode, Perfect Keto's Co-Founder, Dr. Anthony Gustin, talks about how Perfect Keto started off as a side project and...
In this Greatest Hits episode, we revisit a conversation about building a large, successful business with close to $40 million in revenue wi...
In this Greatest Hits episode, we're revisiting a conversation Traeger Grillswith's Director of Acquisition who talks about how holistic mar...
In this Greatest Hits episode we're revisiting a conversation with John Warrillow about harvesting the value of your company and building to...
Today we have a secret weapon for you that will help you write copy that converts, reach your best audience, and build brand fans for life....
Quick win: How to align life and work with the path that you want to be on through regular check-ins and personal reflection.
A family butchery started in 1920's LA became a beef jerky dynasty when they started selling online. Here's the story of their journey from...
Austin and Lily revisit their 2022 eComm wins and learnings and opportunities and share what should remain in focus and what should be top o...
Quick win: A lesson from the big brands - you grow faster and smarter when you have focused simplicity. Key Takeaways: How to address the ne...
What really is the relationship between site speed and conversion rate? How important is UX when it comes to running a fast eComm site? Lear...
The best practices for email to help you prep your email list and collect customer info to drive more sales and make your holiday campaigns...
Quick win: Austin shares the pros and cons of the EOS method outlined in the book Traction and his tips on how to apply this business proces...
An active media buyer shares the nuances of the "new" Facebook platform and some paid social wins right now. If you are struggling with your...
Quick win: customer satisfaction can be a gold mine for marketing. You can build brand virality through word of mouth. Key Takeaways: How to...
It's time to reflect and refocus. Our tips to make sure you're on track to have a winning Q3 and Q4 this year. The first half of this episod...
Quick win: how to prioritize email flows that drive the most revenue, and not waste time on one's that won't. Key Takeaways: How to prioriti...
Understanding human behavior will bring you more customers and increase your conversion rate. It's the psychology of UX design for eCommerce...
Quick win: Austin Brawner's #1 piece of advice for eComm owners actively trying to scale their business up to 7 figures: get perspective Key...
Answers to the question every eComm owner asks themselves at some point - should we hire an internal team or hire an agency to do that? This...
Quick win: an accountability chart makes it easier to identify the role you need to hire for BEFORE you overwork your team or yourself. Key...
Tips on how to grow and market your eCommerce brand and hit that 7-figure goal both from a creative and operational direction. Srdjan (Serge...
Quick win: how to build a formula for creative churn that consistently turns out winning content for your eCommerce brand. Key Takeaways: A...
A case study on Posh Shoppe and their 90 day growth goals to find success on TikTok, hire a Brand Director and deliver 1 million compliments...
Quick win: how to use subscriptions to raise the floor and increase LTV and improve customer retention. Key Takeaways: Subscriptions can hel...
Ideas for customer support strategies that are NOT scalable to provide a truly unique and special experience for some of your customers. Thi...
Quick win: building a crystal clear vision to be the single guiding light to drive growth in your business. Key Takeaways: What the true cau...
Stop only sending discount emails! Implement these 3 email campaign ideas to drive full-price sales in your business. Austin and Lily share...
Quick win: Tried and tested email flows to drive more revenue without reinventing the wheel. Grab our Email Map to start driving more revenu...
Want to drive more sales, lower your ad costs and make your buyers into loyal customers? Run a community-building challenge for your eCommer...
Quick win: How to use VA's to fuel the growth of your business & get more time back by having someone to delegate to. Key Takeaways: How to...
How to get from here to there. Setting goals and systems to scale a profitable business. A re-cap of our Profit Summit event. We wanted to r...