Reddit's Paulita David on how brands are using the internet’s most valuable focus group
Paulita David, VP, Head of U.S., Large Customer Sales at Reddit, unpacks how brands are tapping into Reddit’s communities for sharper consum...
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The Current Podcast
The Current Podcast returns for another season of insights and inspiration from marketing leaders of the world’s most influential brands. Visionaries like Microsoft Chief Brand Officer Kathl...
The Current Podcast Podcast Guide
Listen to The Current Podcast, a Business podcast by The Current. Stream 150 episodes in English, follow new audio stories, and play episodes online on Radio and Podcast.
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Hisense CMO Sarah Larsen on turning the FIFA World Cup into a brand-building moment
As FIFA World Cup fever takes hold across North America, Hisense USA CMO Sarah Larsen joins the podcast to discuss the brand's role as an of...
The Weather Company's Dani Feore on how the elements can be a predictor of consumer behavior
Dani Feore, VP of Industry and Data Partnerships at The Weather Company, explains how weather-driven mindsets are helping marketers anticipa...
Dick’s Sporting Goods’ David Young on balancing performance with customer experience
David Young, VP of Retail Media at Dick’s Sporting Goods, joins The Big Impression podcast to talk about how the retailer in enhancing the c...
Ace Hardware’s Molly Hjelm on bringing the retail back into retail media
Ace Hardware’s Molly Hjelm joins The Big Impression podcast to discuss why the future of retail media will depend on retailer relationships,...
E.W. Scripps’ Seth Walters on making premium sports more accessible
Seth Walters, head of CTV sales at E.W. Scripps, joins The Big Impression podcast on why sports shouldn’t sit behind paywalls.
Best Buy Ads’ Lisa Valentino on retail media’s next chapter: commerce media
Best Buy Ads’ President Lisa Valentino joins The Big Impression to discuss the evolution of retail media into what she calls ‘commerce media...
Oura’s Doug Sweeny on turning data into daily wellness
Oura may be best known for its sleek smart ring, but its bigger ambition is changing how people think about health. In this episode of The B...
Land O’Lakes’ Heather Malenshek on reshaping rural America’s story
Land O’Lakes may be best known for dairy, but its latest effort has little to do with selling butter. In this episode of The Big Impression,...
Stanley Steemer’s Andrew Schneider on owning the spring clean
Stanley Steemer is one of those brands people recognize instantly — if not by name, then by that jingle. But recognition isn’t the same as r...
Introducing The Big Impression Podcast
Editors and co-hosts Damian Fowler and Ilyse Liffreing uncover insights and inspiration from leaders at the world's most influential brands....
Pedigree’s Natalia Ball on turning an underdog into a Titanium Lion
Natalia Ball, global chief growth officer at Mars Pet Nutrition joins The Big Impression podcast to talk about how Pedigree transformed a lo...
Diadora’s Antonio Gnocchini on the power of discovery
Heritage sports brands may be tempted to rely on their history to appeal to a new generation that wasn’t there to see it. But in the fast-mo...
Dish Media’s Liam Kristinnsson on how linear and programmatic TV are converging
As Dish Media’s new head of programmatic partnerships, Kristinnsson is helping turn advanced TV into a single, addressable marketplace. Epis...
Former Lyft brand leader Jessica Bryndza on humanizing mobility in the age of AI
Editor’s note: This episode of The Big Impression was recorded prior to Jessica Bryndza’s departure from Lyft. For years, ride-hailing has b...
Albertsons’ Brian Monahan on turning shopper data into retail media gold
In conversation with The Big Impression, Brian Monahan, SVP of retail media at Albertsons Media Collective, explores how shopper insights, c...
Mitsubishi’s Kimberly Ito on how a challenger brand punches above its weight
CMO Kimberly Ito shares how Mitsubishi, a challenger brand, drives big impact through audience insight, digital precision and a redefined sp...
Kate Wik, the CMO of Las Vegas, on marketing an iconic city
Discover how Kate Wik, CMO of Las Vegas, drives bold innovation and storytelling to transform the city into a global destination brand. Epis...
Formula 1’s Emily Prazer on revving up American enthusiasm through an ‘always-on dynamic’
Formula 1 Chief Commercial Officer Emily Prazer joins The Big Impression to accelerate the motorsport’s hold on Americans with year-round co...
Peggy Roe on redefining the travel journey — from loyalty to living a life well-traveled
Discover how Marriott International is transforming travel through personalization, commerce media and its new Media Network. EVP Peggy Roe...