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We explore the essential aspects of communications, marketing, and writing. Podcast interviews with thought-leaders look at important influences that shape a PR pro’s or marketer’s work and...
Sheelagh Caygill and Mariya Delano , CEO of Kalyna Marketing , explore the evolving role of generative artificial intelligence (AI) in marke...
In the first full episode of season two of the Communicate Influence podcast, I have an engaging conversation with Bob Pickard , public rela...
Hi, we're excited to announce that after a long break, the Communicate Influence podcast returns. The first five or so episodes of season tw...
Even though the podcasting landscape is getting increasingly more crowded, the amount of people listening continues to grow too, which means...
It's still early days in the world of voice tech, but already PR and marketing professionals are exploring what it can do for brands and aud...
Eli Schwartz is an SEO expert and the author of the new book, Product-Led SEO . Eli has more than a decade of experience driving successful...
Imagine giving an important presentation and suddenly hearing a strange noise coming from the back of the room. It takes only moments to dis...
Alain Hunkins is a leadership expert who sits at the intersection of the science and the art of leadership. He has a deep understanding of t...
This episode is sponsored by Podthreads - a new online clothing store for podcast fans! When regular host Sheelagh Caygill was in England la...
In last week's episode, Kim Scaravelli discussed managing Twitter in 30 minutes a day . This week, Kim, founder of Trust Communications...
In this week's episode, we have an incredibly valuable conversation with Kim Scaravelli, about how to manage your Twitter account in ju...
Despite the pandemic, the podcasting industry had a good year in 2021, with lots of new content, and a record in advertising spend. Podcasti...
It's hard to believe that not every leader is a good communicator. Our guest Nick Meir explains that this is because we think of commun...
Every year across the world, hundreds of journalists move from the newsroom or the classroom into the world of PR, communications, or market...
Influencer marketing is fast replacing many marketing tactics. It's such a flexible option that can be used on many levels. Small and large...
Podcasting is significantly changing journalism, which has been affected a great deal by lack of investment and a declining audience in rece...
This episode sees host Sheelagh Caygill talk to branding pro Jack Fussell. He's worked with hundreds of businesses on brand strategy, a...
Many podcast transcripts are uploaded to podcast websites with the belief that they benefit search engine optimization. But is this true? Ca...
Fernando Angulo is Fernando is Head of Communications with SEMRush. In this episode, Fernando gives an in-depth discussion about how to mark...
COVID-19 impacted thousands of businesses globally, and a lot of smaller businesses had never made the jump to an online presence. Suddenly,...
Voice technology is set to have a significant impact on the podcasting work flow in the coming months. This episode is actually created with...
A diversified agency with the ability to pivot Linda Andross and Ken Evans, partners at APEX Public Relations and Ruckus Digital in Toronto,...
We all face procrastination at some point in our lives. That conscious and perhaps deliberate process employed to bring about failure - acco...
Rapidly changing public and employee expectations mean CEOs must start using social media to ensure they express the right sentiment at the...
There are two ways to find new clients - building an audience and prospecting. And to do the first, you need to know who your clients are an...
There are some secrets to writing great email newsletters. Well, they're not secrets anymore. Even so, more newsletter writers could ta...
We’ve all heard about people who’ve left successful careers to pursue work that imbues their life with much deeper meaning. Dena Jackson is...
The role of an internal communications team varies greatly from business to business. But Ben Baker, an employee engagement specialist based...
Lachlan Kirkwood is a digital marketing pro with half a decade in the online world. He works with tech companies, start-ups, and agencies -...
It's time for something much lighter during these challenging days. This week, This Communicate Influence Podcast episode has nothing t...
This week's episode is a must-listen for leadership and corporate communications staff working with leaders. Bob Pickard , a globally r...
If you're any kind of creative professional, this episode is for you. I interview Helen Campbell, a coach for creatives based in Wales....
Some small and medium-sized businesses may struggle to maintain basic business processes during the pandemic. If employees have never worked...
There's a switch happening here at the Communicate Influence podcast. For the next few weeks we're producing some super short epis...
Podcast interviewing can be tricky, especially if you're new to it and haven't had any journalism training or interviewing experie...
Self-care during Covid-19 There's no doubt that we're living in times stranger than strange. Self-care is more important than ever...
The last seven days have seen rapid change around the world, as governments, businesses, and organizations reacted to contain the spread of...
This week's episode of The Communicate Influence Podcast explores some of the of the pressing questions in public relations today. We c...
Artificial intelligence (AI) is impacting the work of public relations practitioners and marketing pros in many ways - and that impact is se...
Starting a podcast, with guest Marc Guberti Starting a podcast isn't difficult, but it does take some preparation. Marc Guberti shares...
Marc Guberti is in his early 20s, but this young entrepreneur is already a business consultant and the author of more than two dozen books o...
Hi! This is a special edition of The Communicate Influence Podcast! We have new show music from Herne Ford-Elliott, who's based in the...
The secrets behind brand ambassadorship This week's episode of The Communicate Influence Podcast focuses on Peter Barron, a journalist...
In this age of influencers many in communications and marketing aspire to be just that. But few connect becoming a successful influencer wit...
Managing your reputation isn't a message that only career starters should hear. It's something we all need repeating to us through...
Episode 13 of The Communicate Influence Podcast sees host Sheelagh Caygill and guest James Cridland continue their conversation about podcas...
Our guest for this episode is James Cridland, who lots of podcasters will know. James and I discuss podcast trends in 2020. James is a podca...
In episode 10 of the Communicate Influence podcast we talked to Gaetano DiNardi about his fascinating journey as a marketer, from the accide...
For a podcast host, there is nothing more exciting and fulfilling than interviewing someone who is accomplished and truly engaging. My inter...
Linda Andross is a managing partner of one of Toronto's top PR and digital agencies, APEX PR. She's worked with a lot of junior staff over t...