Yes Theory and the Art of Making People Care
Apr 22, 2026 - 88:44
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Radio and PodcastLive Radio & PodcastsOpenAI just dropped $100M+ to buy a tech podcast that's only been around for 16 months. On the surface, it makes no sense. But when you look closer, this deal tells you everything about where media, marketing, and the cr...
Why Sam Altman Spent $100M on 10,000 Viewers is an episode from The Colin and Samir Show by Colin and Samir. OpenAI just dropped $100M+ to buy a tech podcast that's only been around for 16 months. On the surface, it makes no sense. But when...
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Published Apr 15, 2026, 45:37 long, audio available.
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OpenAI just dropped $100M+ to buy a tech podcast that's only been around for 16 months. On the surface, it makes no sense. But when you look closer, this deal tells you everything about where media, marketing, and the creator economy are headed. We break down why Sam Altman called TPBN's founders "genius marketers," why storytelling is becoming the most valuable skill in tech, why live content is having a massive moment, and what this means if you're a creator building something right now. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Why Sam Altman Spent $100M on 10,000 Viewers is an episode from The Colin and Samir Show by Colin and Samir.
This episode is 45:37 long.
This episode was published on Apr 15, 2026.
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Why Sam Altman Spent $100M on 10,000 Viewers is from The Colin and Samir Show by Colin and Samir.
Published Apr 15, 2026 and 45:37 long