S1 Ep7: Digital distraction – cutting through the hype

For this episode, we tackled the subject of digital distractions and how to see past the bells and whistles to ensure the digital services you're providing do justice to your cause and the people you support. First up, we spoke to Emma Dalby Bowler, digital content and marketing manager and Gareth John, digital development manager from Mind on how they crafted needs-based user personas and centred this in their digital content creation process. We were also joined by Matt Collins, founder of Platypus Digital to get his thoughts on ensuring digital is founded in serving the users, and why he reckons charities are still too focused on social media. Make sure you

You can listen to S1 Ep7: Digital distraction – cutting through the hype online on Radio and Podcast. Open the player on this page to stream the available audio.

S1 Ep7: Digital distraction – cutting through the hype is an episode from The CharityComms podcast by Audioboom.

This episode is 57:31 long.

This episode was published on Apr 17, 2019.

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