The Housefly Effect and Other Nudges That Change Behavior | Brainfluence
In this Brainfluence episode, host Roger Dooley sits down with behavioral scientist Eva van der Broek and advertising creative Tim den Heije...
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The Brainfluence Podcast with Roger Dooley
Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscie...
Episodes
20 of 100 episodesHow To Make People Buy with Thomas Zoega Ramsoy - Brainfluence
In this episode of Brainfluence, Roger Dooley is joined by Thomas Ramsoy, CEO and founder of Neurons, to discuss the evolving fields of neur...
The Activator Advantage with Matt Dixon
In this episode of Brainfluence, host Roger Dooley welcomes back Matt Dixon, founding partner of DCM Insights and co-author of the bestselli...
Audacious with Mark Schaefer: How Humans Win in an AI World
Brainfluence host Roger Dooley sits down with marketing thought leader and bestselling author Mark Schaefer, who returns to the show with in...
iMotions, Affectiva and Neuromarketing with Peter Hartzbech
This episode features Peter Hartzbech of iMotions, who discusses the company's biosensor software platform for studying human behavior. Key...
Cruise Industry Insider: Making Waves with Lisa Lutoff-Perlo
In the latest episode of the Brainfluence podcast, I had the pleasure of sitting down with Lisa Lutoff-Perlo, then Vice Chairman of External...
Marshall Goldsmith's AI Legacy: Free MarshallBot for Better Leadership Globally
Join world-renowned executive coach Marshall Goldsmith as he explores his groundbreaking AI venture - MarshallBot. After decades of coaching...
AI Podcasts, Google NotebookLM and Pricing Psychology
Here's a departure from the usual Brainfluence format: Are you ready for AI podcasts? Roger does a solo introduction and explanation of Note...
The Future of Airline Customer Experience: Call Centers, AI and New Regulations with Mario Matulich
Discover how the airline industry is transforming and how airlines are beginning to reverse a long decline in customer experience. In this w...
The Illusion of Choice with Richard Shotton
In this episode of Brainfluence, host Roger Dooley welcomes back Richard Shotton, a marketing expert with 23 years of experience working wit...
Better Customer Interactions: New HBR Study
In this Brainfluence episode, we discuss some surprising customer experience findings from a Harvard Business Review study. Our guest, Mauro...
Tightwads and Spendthrifts with Scott Rick
In this episode of Brainfluence, Roger Dooley sits down with Scott Rick, author of "Tightwads and Spendthrifts," to delve into the psycholog...
Negotiation Essentials with Keld Jensen
In this episode of Brainfluence we dive into the psychological triggers that influence decisions with negotiation guru Keld Jensen. Keld bri...
Mindstuck with Michael McQueen
In this engaging episode of Brainfluence, we dive deep into the psychology of persuasion with Michael McQueen, an acclaimed speaker and auth...
Micah Solomon: The Art of Exceptional Customer Experience
In this episode of Brainfluence, we welcome guest Micah Solomon, a renowned customer service expert, to explore the nuances of "Iconic Custo...
The Psychology of Pricing with Leigh Caldwell
In this Brainfluence episode, we explore pricing psychology with Leigh Caldwell, a seasoned behavioral economist and pricing strategist. Lei...
Design Your Business to Run Itself with Mike Michalowicz
In today's Brainfluence episode, we have the brilliant and hilarious entrepreneur, Mike Michalowicz, as our guest. Mike has built and sold m...
What Your Employees Need and Won't Tell You with Melina Palmer
In this podcast episode, host Roger Dooley interviews Melina Palmer, author of What Your Employees Need and Can't Tell You , about change in...
REWIRED with Dr. Carl Marci
In this fascinating episode of Brainfluence, pioneering neuromarketer Dr. Carl Marci discusses how modern technology is impacting our brains...
The JOLT Effect with Matt Dixon
In this podcast episode, Roger Dooley chats with Matt Dixon, author of The JOLT Effect and founding partner of DCM Insights, about the conce...