422: The Things Your Customers Don't Care About

When you build a software business as a founder, you have a dream. Building. Features. APIs. UIs. But how much of that is JUST a dream, and what REALLY leads to paying customers? This episode of The Bootstraped Founder is sponsored by Paddle.com You'll find the Black Friday Guide here: The blog post: The podcast episode: Check out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: Send me a voicemail on Podline: You'll find my weekly article on my blog: Podcast: Newsletter: My book Zero to Sold: My book The Embedded Entrepreneur: My course Find Your Following: Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you. - Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): - Riverside.fm (that's what I recorded this episode with): - TweetHunter (for speedy scheduling and writing Tweets): - HypeFury (for massive Twitter analytics and scheduling): - AudioPen (for taking voice notes and getting amazing summaries): - Descript (for word-based video editing, subtitles, and clips): - ConvertKit (for email lists, newsletters, even finding sponsors):

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422: The Things Your Customers Don't Care About is an episode from The Bootstrapped Founder by Arvid Kahl.

This episode is 19:36 long.

This episode was published on Nov 7, 2025.

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