
Ep 567 – Raising Prices – Part 2: "Fully Booked" with Elicia Crook
In second episode of a two-part series of Fully Booked , Elicia walks us through a simple step-by-step approach when raising prices, how to...
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Our goal is to speak with luminaries and experts in and around massage and bodywork to help expound upon and better understand our profession and our practices.

In second episode of a two-part series of Fully Booked , Elicia walks us through a simple step-by-step approach when raising prices, how to...

What if the biggest factor in treatment success isn't just what you do, but how long and how often you do it? In this episode of The ABMP Po...

Do you have clients who are athletes? This is something you won't want to miss. Dr. Portia Resnick is an associate professor at Cal State Lo...

In this first episode of a two-part series of Fully Booked , Elicia explores why raising your prices is essential as costs increase, the rea...

The scapula—I mean, look at this thing! It's not only cool in shape, but it is incredible at bringing tissues together. Allison explores the...

As massage therapists, we use our sense of touch every day, but how do we know what we are feeling with our hands? Nicole Trombley and Rache...

In this episode of Fully Booked , Elicia breaks down how understanding your audience can completely transform the way you market your clinic...

Ricky Williams joins The ABMP Podcast to share his journey from elite athlete to lifelong student of healing. After experiencing the power o...

A client asks for a specific technique on their face. They have a bad reaction. Then they say they didn't want work in that area anyway, and...

You can be doing everything right—your marketing is working, your systems are in place, and clients are coming in—yet your calendar still en...

No, I am not sharing a deep conversation I had with a colleague on the back and all its complexities for this episode. I am, however, highli...

In this episode of The ABMP Podcast , Doug Nelson explores the parallels between manual palpation and digital imaging such as MRI. Both meth...

Running a successful massage practice is not just about the work you do with clients. It is also about the systems behind the scenes that ke...

Join Kristin Coverly as she explores the aging process and chats with guests (and instructors at the upcoming ABMP CE Summit: Aging Clients)...

A school administrator and massage therapist wants guidance on how to respond to a student who is reluctant to work with clinic clients who...

Marketing is one of the biggest sticking points for massage and bodywork professionals. Most therapists were never taught how to market them...

When a client presents with shin splints, there might be a whole lot of things going on for them. Getting into the nitty gritty of shin spli...

Up to two-thirds of the human body is made of water — that's a lot of H2O! But where does all that water actually live in our anatomy, and w...

Our brains filter millions of bits of information every second. This what helps shape how we think, make decisions, and act in our business....

Massage therapy is a deeply rewarding career. But it can also be demanding. In this episode of The ABMP Podcast, Whitney discusses why creat...

Ruth is learning, writing, and teaching about thyroid disease in lots of different places, so IHACW is coming along for the ride. Hypothyroi...

In this inaugural episode of Fully Booked , Elicia Crook takes us behind the curtain of her massage journey, shares key differences between...

For my first episode of 2026, I'm shining a huge spotlight on what we do for a living and explaining why we are sitting pretty in this curre...

Does more experience always lead to better outcomes? In this episode of The ABMP Podcast , Doug Nelson explores both sides of the experience...

In this episode of The ABMP Podcast , Angie welcomes Dr. Suhas Kshirsagar and Dr. Sheila Patel to discuss their new book, Awakened Sleep , h...

A client has a very traumatic experience with their kidney transplant surgery in 2017. Ever since, they have lived with chronic, intractable...

For my last episode of 2025, I am giving you a top 5 list. These are the top 5 techniques that I have kept in my pocket throughout my 25 yea...

Join Kristin Coverly as she explores the health benefits of gratitude, practices to incorporate into your daily life, and chats with guests...

In integrated and interrelated systems, small effects cascade to become much larger forces over time. In this episode of The ABMP Podcast ,...

In her final Business or Pressure episode, Allissa shares some of the big-picture guidance that has helped her make better decisions in her...

A simple question turned into a deep dive, and I learned a ton along the way! A client has an implanted vagus nerve stimulator. Now what? In...

This month mark's my 25th anniversary of being a massage therapist. In my 25 years, I have developed some opinions about definitions. In thi...

It's easy to skip some of the less-than-daily tasks that need to be handled in a small business. In this episode of Business or Pressure , A...

In this episode of The ABMP Podcast , Darren and Kristin are joined by Doug Nelson to discuss how collaboration between MTs and PTs can acce...

Collagen is everywhere in the body. The 30 trillion cells that make up the human body are held together in a matrix of collagen fibers that...

Allissa offers a reality check in using budget software and some tips to make a budget actually work for you. Resources : Annalisa Derryberr...

A client was prescribed oral birth control to help manage symptoms of perimenopause. The medication caused a deep vein thrombosis (DVT), whi...

Handling adhesions is not an easy task as a massage therapist. But sometimes taking notes from Dr. Frankenstein and the relationship he had...

What's a business entity and what's a tax election? Allissa walks through the simplest options for business structure as a small massage the...

In this episode of The ABMP Podcast , Angie welcomes Melanie Burns, CEO of Anatomy Trains and director in Europe and the UK. Melanie shares...

In this episode of The ABMP Podcast , Doug Nelson explores the concept of bidirectionality - the mutual and reciprocal influence where each...

Massage therapists give so much to others yet often lack the tools to feel financially secure. Qnity helps change that. In this episode of T...

Teresa Matthews is a nationally accredited massage therapy continuing education provider, a massage school owner, an athlete and personal tr...

On a recent trip to Las Vegas and on a quest to find a good cup of coffee, I found myself staring at my own eyeball. It sent me down a rabbi...

Can you keep clients coming back? Allissa Haines works through the math to calculate rebooking rates and offers some ideas to improve your r...

In this episode of The ABMP Podcast , Whitney Lowe explores a systematic, creative approach to moving beyond basic routines, while confident...

In this episode of The ABMP Podcast, Darren and Kristin speak with Chris Curry about his massage therapy origin story and the journey that i...

A seasoned massage therapist has just started working at a prestigious facility where client intakes are only conducted on the fly, and noth...

How exactly are we supposed to hold our bodies so that we don't hurt ourselves and have a long, healthy career? In this episode, Allison div...

Our goal is to speak with luminaries and experts in and around massage and bodywork to help expound upon and better understand our professio...